Reader joins as new head of investment growth and commercial at Australian horticultural research and development corporation
Hort Innovation has appointed Jesse Reader as its new head of investment growth and commercial commencing 15 April.
Reader joins from his most recent role as commercial manager – agtech and innovation for Costa Group where he led the growth and enhancement of the group’s technology-related initiatives and elevated the profile and potential of ag-tech within the broader enterprise.
He has worked across the Australian research and development landscape including at Robert Bosch (Australia), Ag First and Apple and Pear Australia.
Hort Innovation chief executive Brett Brett Fifield said Reader was already known to many of the team as a collaboration partner and would be involved in a new-look Hort Frontiers.
“In his new role Jesse will play a key leadership role in the transformation of our non-levy investment fund Hort Frontiers which is now at a very exciting point thanks to the hard work of our team over the last 12 months re-imaging, designing and building a fresh approach to how we partner and find new partners that share our ambition for prosperous and sustainable Australian horticulture,” said Fifield.
