All Markets articles – Page 75
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Article
Florette unveils £1m summer marketing plan
The salad brand has announced a sponsorship deal with the Food Network and new TV ads to air this summer
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Article
Veg Power launches ‘Growing to Love’
New school tomato-growing project aims to encourage veg acceptance among children and help them learn where food comes from
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Article
Anecoop looks ahead to positive Bouquet seedless watermelon campaign
Season will be supported by promotions in Spain, France, Czech Republic and Poland
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Article
Tomato Masters finds synergies with fish farm
In its efforts to guarantee the sustainability of its greenhouse vegetables, East Flanders producer Tomato Masters is working with a neighbouring fish farm to ensure optimal use of water
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Comment
Building brands with legacy in mind
Soto Group co-founder and creative director Matthew Crouch discusses the finer points of building long-lasting brands
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Article
Expectations are sky high for Cosmic Crisp
The apple variety has made its television debut in Italy and the brand will be promoted from the ground up as part of a major new campaign
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Article
Dole China welcomes first Philippine durians
Official launch ceremony held at Shanghai Huizhan Wholesale Market for first batch of Dole Golden Puyat
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Article
Dutch trade mission courts Indian partners
PIB India cluster will visit Hyderabad and Delhi in new trade mission next week
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Article
Aldi completes living wage verification pilot on banana farms
Retailer successfully pilots an innovative living wage verification process on banana farms
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Article
Coca-Cola enters fresh fruit category with Frutura deal
Under the licensing agreement, Frutura will use Coca-Cola’s Minute Maid and Simply brands on fresh fruit for the first time
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Article
Avos good for gut health
Studies show avocados can significantly improve gut health and digestive system, says WAO
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Article
New campaign highlights Melones El Abuelo’s heritage
Campaign shows evolution of Spanish melon brand through the ages
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Article
Albert Heijn: more discounts, more local produce
The Netherlands’ largest supermarket chain wants to offer shoppers more Dutch fruit and vegetables at even lower prices
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Article
Del Monte named one of America’s most-trusted companies
The company is ranked number 14 in the food and beverage category for consumer, investor, and employee trust by Newsweek
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Article
Dole targets people who have never eaten a banana
To coincide with National Banana Day, company launches marketing campaign in the US aimed at small minority of adults yet to try the fruit
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Article
Asiafruit April out now
India edition provides in-depth focus on the country’s fresh fruit market in the lead up to Fresh Produce India, plus, Fresh Focus South African Apples & Pears 2023
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Article
Amazon Fresh expands in India
Online grocery service is now in more than 50 cities across India with the majority of users located outside of tier-one cities
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Article
'Buy British tomatoes,' growers say
British tomato growers are appealing to UK consumers to buy domestic product as the peak season gets under way
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Article
Vietnamese fruit struggles on domestic market
Export focus by country’s growers provides opening for imported fruit to meet demands of domestic consumers
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Article
All aboard the Fyffes Fruitmobile
Fresh produce group introduces a towable banana and pineapple station and display unit in Ireland