Marketing – Page 94
-
ArticleFreshfel raises School Fruit Scheme questions
Letter to Dacian Ciolos expresses concern over timing of consultation on CAP schemes providing agricultural products to school children
-
ArticleSpecial Fruit offers berries with a twist
Belgian group is marketing two new berry varieties under its BerryFresh label, boasting pineapple and raspberry traits respectively
-
ArticleMarketing splash for Peruvian avocados
A wide range of promotional activities will support the marketing of Hass avocados from Peru in Europe and the US this summer
-
ArticleEnvironmental recognition for Antwerp
Antwerp lands 2013 Environmental Ports Award during the World Ports and Trade Summit in Abu Dhabi
-
ArticleItalian produce consumption slumps
CSO report shows that fresh produce purchases have slipped in the country over the past decade
-
ArticleGogo hires Dutch marketers for 2013
South African citrus group picks Cool Fresh International and 4Fruit Company to handle marketing strategy for 2013 season
-
ArticleFavorita unveils new banana campaign
My Favorita aimed at communicating unified brand message to consumers across number of key European markets
-
ArticlePink Lady reveals digital plans
The apple brand is set to focus on its online presence in 2013 in order to foster closer relationships with consumers
-
ArticleSATI focuses on ethical message
Marketing campaign for South African table grapes in UK will focus on the ethical attributes of the country
-
ArticleUK ahead of Europe on '5 a day'
New study finds 22 per cent of UK consumers eat at least five portions of fruit and vegetables each day
-
ArticleKiku confirms IMS sponsorship deal
Apple brand marketer secures three-year deal to support the International Mountain Summit in South Tyrol
-
ArticlePom Wonderful outlines UK push
Pomegranate juice brand is investing heavily in a major UK marketing campaign to hit screens in March and April
-
ArticleGreenVale celebrates brand anniversary
Group celebrates landmark for its first branded potato product
-
Article
FRESH returns to Paris in 2013
Leading conference event for Europe's fresh produce business to mark tenth anniversary with return to French capital
-
ArticleCamposol upbeat for asparagus deal
Promotional activities in Europe will support supply volume entering the market over the coming months
-
ArticleBaltic Berry expands in 2013
Polish company expects higher yields in 2013 as it targets new markets in Scandinavia and France
-
ArticleSavéol set for strawberry campaign
The campaign for the French co-operative's strawberries will centre this season on their Saveur de l'Année 2013 status
-
ArticleGlamour kicks off Spanish cherry campaign
SAT Edoa is anticipating an earlier start to the Glamour cherry campaign this year, aiming for a 15 March start
-
ArticleSpecial Fruit sells first Clerys
Clery strawberry sales kick off for the Belgian importer, while expectations are high for Peruvian and Spanish blueberries
-
ArticleGuadeloupe PGI melons get first outing
The first campaign for Guadeloupe's PGI-certified melons is underway, with French minister Victorin Lurel attending the launch at Rungis