Marketing – Page 89
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Article
AMC unit takes charge of grape varieties
SNFL acquires exclusive licence to grow Sheehan series in Namibia and South Africa, with plans to grow more for Europe and Far East
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Article
Savéol marks 300 years of Plougastel
To commemorate 300 years of the highly regarded strawberry variety, French co-operative Savéol has a new promotional campaign in store
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Article
German asparagus season comes early
Regional focus important as campaign begins, according to one of country's leading marketers Landgard
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Article
Pink Lady a big hit with the kids
A CTIFL study into French children's apple tastes puts Pink Lady at the top, as the brand looks to continue targeting this age group
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Article
Double win for Emirates SkyCargo
Freight division of Dubai-based airline lands prestigious awards in both Los Angeles and Turkey
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Article
Melinda brand adds berries and cherries
Leading Italian apple brand set to be used to market soft fruit produced in Trentino's Val di Non region
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Article
McDonald’s extends free fruit campaign
The fast food giant has revealed plans to have fruit giveaway initiatives operating in 19 European countries this year
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Video
McDonald's gives away fresh fruit
Company says monthly give-aways in UK and France are key to boosting fruit consumption among its young customers
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Local insights at Asiafruit’s China event
Experts on online fruit retailing and distributing into fast-emerging tier-two cities to speak at Asiafruit Market Insight in Hangzhou
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Article
Florette rolls out Disney apple packs
Marketer known best for bagged salads has received backing of Spain's 5 al Día healthy eating programme
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Article
Pineapple importer wants us to go topless
Major European retailer assessing potential cost saving to be made by removing crowns prior to shipping
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Article
First licence deal for Modì in US
California-based grower Farmington Fresh to plant Italian apple variety following agreement signed in Berlin
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Article
Driscoll's launches Valentines campaign
Group creates special Valentine's cards that will be given away with punnets of strawberries
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Article
Cargo recognition for Emirates
Freight division SkyCargo lands two industry awards at the start of the year
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Article
EU produce sector launches task-force
Europe's fruit and vegetable sector has launched a task-force to coordinate participation in European innovation projects
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Article
Spanish produce set for major German push
Edeka’s year-long campaign will reach millions of German consumers
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Article
Prince de Bretagne airs Berlin plans
The French vegetable marketer will be present at Fruit Logistica with its whole network, as well as celeb chef Jean Imbert
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Article
Clemcott kicks off 2014 campaign
Supplies will be available from January through to the end of April
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Article
Worldwide Fruit to market Piqa fruit
UK importer signs exclusive deal with Australasian marketer Prevar to sell innovative range of pear cultivars
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Article
Canny card trick to boost fresh produce
Life-size cut-outs of doctors and nurses placed within fruit and veg section at a Morrisons store lead to big sales increase