Marketing – Page 49
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ArticleVersatile prunes cash in on vegan boom
The rise in plant-based diets has created a new opening for the humble prune, says the California Prune Board
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ArticleFreshfel Europe presents priorities
Organisation urges policy makers to increase support for the fresh fruit and vegetable sector
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ArticleCIV heralds new "improved" Fuji apple
Marketed to producers as San-CIV, FucIV51 is said to offer better, more uniform colour and resistance to sunburn
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ArticleSanLucar enters Italian market
Spanish group expands its presence in Europe with the formation of SanLucar Italia
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ArticlePlenty of blush for Cheeky
South Africa is celebrating ten years since the blushed pear Cheeky was introduced to the industry
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ArticleWorld Citrus Organization presented
The European Commission launches the new market observatory forcitrus fruit in Brussels
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ArticleClean sweep for Capespan Namibia
Capespan and its Namibian partner celebrate major success in Vineyard Block competition
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ArticleFrench apples in Dubai spotlight
Interfel is organising a promotional event for French apples to coincide with the WOP Dubai exhibition, inviting local buyers and importers to sample this season’s quality
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ArticleItaly wants a slice of persimmon pie
Some of the country's leading organic suppliers are targeting growth in export markets as their persimmon crop grows
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ArticleFruilar unveils immersive Pink Lady experience
Escape game will be used to promote the region’s Pink Lady offer to Erasmus students
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ArticleTru-Cape aims to cook up a storm
Leading South African apple and pear exporter is using new strategies to gain traction in the domestic market
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ArticleKoppert Cress introduces Cuzco leaves
Leaf with 'cucumber taste' now on offer, said to be ideal for vegetable dishes and cocktails
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ArticleAilimpo welcomes us to the 'Lemonage'
€6.5m marketing campaign will promote European-grown lemons both at home and overseas
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ArticleStonefruit promo off to strong start
Promotional activity for the 2019/20 stonefruit campaign in the UK makes a positive start
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ArticleSanLucar launches icy promotion
Citrus and persimmon packs aimed at children will feature characters from Disney’s Frozen 2
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ArticleFyffes up for marketing award
Fit squad initiative is shortlisted for IMC European marketing prize
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ArticleTake five and tell us how you feel…
Fruitnet is inviting everyone in the fresh produce business to say what they think about the future of the industry
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ArticleCandine set for expansion
Cultivation of the bright red apple variety is due to expand in France and Italy, with negotiations also underway in other producing countries
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ArticleUGPBAN stresses commitment to agroecology
Bananas from Guadeloupe and Martinique will highlight their environmental focus at this week’s Fruit Attraction show in the Spanish capital
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ArticleNew season Novablue apples reach China
Blue Whale shared its proprietary apple variety at the Shanghai wholesale market in celebration of the new season