Marketing – Page 44
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ArticleHigh five for PBC
Mateusz Pilch, Dorota Zegota and Agata Malkiewicz update Fruitnet on the latest from the Polish Berry Cooperative
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ArticleWestfalia launches new avo rootstocks
Two new co-owned avocado rootstocks are introduced from the group's breeding and selection programme
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ArticleSwimming ace signs for Jazz Apple
Former European swimming champion Jazz Carlin teams up with apple brand to help get people active post-lockdown
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PodcastsFruitbox: Ten years of helping people to love veg
The creators of Love My Salad explain how they have managed to make vegetables more attractive to consumers
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ArticleBelOrta targets “staycationers”
Through its collaboration with Qmusic radio and TV, BelOrta’s fruit and vegetables will be highly visible to Belgian consumers choosing to stay home this summer
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ArticleItalian apple suppliers are virtually there
Leading names including Melinda, La Trentina, Rivoira, VIP and VOG will use Macfrut Digital's online exhibition platform
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ArticleDel Monte showcases sustainability
European subsidiary highlights its sustainability efforts via packaging such as tags and stickers
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ArticleThe new Eurofruit app is here
Download the free app and enjoy full access to magazine editions and latest industry news as part of your two-week trial
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PodcastsFruitbox: What will supermarkets look like in future?
SupermarketGuru Phil Lempert explains how grocery shopping is changing and how other channels might react
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ArticleTru-Cape turns to TikTok
A healthy-lifestyle promotion boosting apple variety Kanzi in South Africa has utilised the platform
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ArticleAllesbeste appoints brand ambassador
Maluma avocados sold under the Viavi brand set to make waves after tie-up with Izelle Hoffman
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AdvertorialMacfrut Digital trade fair preview now online
Sponsored content: A business opportunity not only for large companies but also for medium-sized enterprises
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ArticleFlorette rolls out new crispy mixes
Bagged salad specialist adds new Asian and Mediterranean-inspired mixes to its range
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ArticleHealth drive marks first birthday
Follow me to be Healthy with Europe: the #400g Challenge has been running for a year
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ArticleEU boosts funding for agri-food marketing
Brussels will allocate €10m for promotional campaigns to help producers struggling because of Covid-19
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PodcastsFruitbox: How to manage the volatile cherry category
Huge opportunities and big risks are combining to create one of the most exciting categories in the produce business
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ArticleNature's Pride reorganises berry division
Dutch group says new name Berries Pride and relocation to separate location will help build year-round supply model
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ArticleProminent's pop-up push
The Prominent tomato brand hits the road with its own pop-up restaurant
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ArticleDel Monte launches Fruitball Cup
Fresh produce group will host an interactive competition across social media
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ArticleDownload your free report on Covid-19
Fruitnet has teamed up with Fruit Logistica to provide in-depth analysis of the pandemic's impact on fresh produce companies