Marketing – Page 103
-
ArticleItalians considering new pear brand
Producers considering joint effort to market and sell Italy's unique Abate Fetel variety, reveals agriculture minister
-
ArticleFairtrade Fortnight steps up
The annual campaign in the UK this year plans to encourage people to 'take a step for Fairtrade'
-
ArticleHagé International introduces Solentes mix
Greenery subsidiary's produce mix combines exotic and special varieties and is available year-round
-
ArticleRedfox targets the Netherlands
Recruitment and training consultancy has responded to demand by putting together a team targeting mainland Europe
-
ArticleAlmaverde Bio launches lifestyle project
Company teams up with local health authority to encourage healthier diets and lifestyles among overweight consumers
-
ArticleAngus Growers' funding 'reinstated'
Scottish Land Court upholds appeal against withdrawal of recognition under EU Fruit and Vegetable Aid Scheme
-
Article‘We Care, You Enjoy’ takes centre stage
Launch of Spanish consumer-focused campaign with German actress Esther Schweins attracts German press
-
ArticleBig plans for Nergi kiwiberry
There are high expectations for new kiwiberry brand Nergi, with European production predicted to increase rapidly until 2016
-
ArticlePlant & Food Research launches blog
New Zealand group aims to better communicate news, events and research activities
-
ArticleNew logo for Hoogstraten
The Belgian auction has launched its new logo, in addition to a new marketing campaign for strawberries
-
ArticleResponsibly Fresh label launched in Berlin
Flanders' new sustainability label, Responsibly Fresh, was unveiled at Fruit Logistica for the very first time
-
ArticleLa Linea Verde supports school scheme
Leading fresh convenience company set to supply ready-to-eat fruit and vegetable snacks to schools across Italy
-
ArticlePear-fect Fruit Logistica for Mr Fruitness
'Fruitness, Enjoy it!' is showing off a piece of Italian fruit excellence at the Berlin event – the PGI Emilia Romagna Abate Fetel pear
-
ArticleFPC calls for end to consumption 'decline'
Europe needs to tackle decline in eating fresh produce, says Fresh Produce Consortium in wake of new Consumption Monitor's release
-
ArticleUniveg welcomes Dominican representative
Fairtrade and social responsibility were high on the agenda for the recent visit of Ambassador Dr Federico Alberto Cuello Camilo
-
ArticleGruventa plans 'high-tech' promotions
Spanish marketer to focus on range of technology-driven promotions during 2012
-
ArticleBest Fresh Group launches 'Icons'
Dutch fresh produce group will introduce new 'best of the season' brand at Fruit Logistica 2012
-
ArticleTotal Produce launches QR reader app
Branded smartphone app will allow shoppers to scan codes on product packaging and download targeted content
-
ArticleProexport to utilise celebrity appeal
Well-known German actress Esther Schweins will highlight ‘We Care, You Enjoy’ campaign at Fruit Logistica 2012
-
ArticleSimple labels to 'revolutionise' potato buying
UK consumers will be able to determine whether their potatoes are firm, fluffy or creamy