All Marketing articles – Page 93
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Article
Idaho Potato’s new Malaysian ambassador
Malaysian badminton player Tan Boon Heong will become the new brand ambassador for the Idaho Potato Commission
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Article
Hopes high ahead of Spanish Persimon campaign
Good quality and size profile augurs well for 20/21 campaign, say marketers
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Radio slots for CA grapes
Health benefits of grape consumption highlighted through segments on Radio Health Journal network
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Envy and Jazz expect strong US campaign
T&G Global anticipates good crop backed by variety of consumer promotions
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BelOrta to host Product Show
The Belgian cooperative will put on a Covid-proof Product Show this week, as it showcases the latest innovations and sustainability initiatives
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Asia Briefing kicks off with cherry boom
The first in a series of weekly online briefings ahead of Asia Fruit Logistica ON looked at Asia's booming demand for cherries
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Brittany squash in spotlight
France’s Prince de Bretagne is promoting its autumnal specialties, including squashes like Potimarron, butternut and pumpkin, as well as pink onions and garlic
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Health rises to top of agenda
Leading analysts explore how the produce industry can shore up coronavirus gains at FPJLive
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Branding success depends on long-term vision
Developing a lasting strategy will help produce companies make the most of new opportunities created by Covid-19
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Kiku raises a glass to mark 30th birthday
Partnership with Roner Distilleries creates what the company says is the world's first every trademarked apple gin
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Jaguar continues its 'clean' citrus project
Dutch company says it will source more oranges from Egypt that have not been treated with chemicals after harvesting
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Prominent strengthens snacking position
Group has been selling snack tomatoes from Moroccan grower QualiPrim since early September
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Tablelands to Tabletop named #eatqld champion
FNQ food delivery service named champion of state campaign aimed at encouraging local consumption
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Raymond Blanc launches British topfruit season
The UK harvest is underway with 1.6 billion apples forecast and fantastic eating quality expected
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Activity book to boost veg engagement
New Eat Them To Defeat Them initiative aims to engage kids with fun activities
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Spanish lemons up and running
Ailimpo is ramping up marketing efforts as the season gets into full swing
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Podcasts
Fruitbox: Investors embark on avocado Mission
Mission Produce Mike Browne talks exclusively to Fruitbox about what the company's IPO means for the business
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Dole's healthy cooking drive
Initiative inspired by Disney and Pixar's Ratatouille aims to get more cooks in the kitchen this autumn
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Tozer Ibérica launches marketing push
Seed specialist is looking to expand its customer base in the Spanish market
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Kissabel campaign kicks off
The European partners of the Ifored project have begun marketing the first pink-flesh apples of 2020, with Kissabel Red going on sale in October