All Marketing articles – Page 87
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Podcasts
Fruitbox 51 · Toño Pons, Importaco
No longer just a festive favourite, dried fruit and nuts are in far greater demand as consumers seek out healthy options
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Article
CherryHill Orchards partners with Laava
Australian cherry producer will use Laava Smart Fingerprints on its packaging to protect its brand and connect with consumers
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Article
Azura becomes carbon neutral
The Franco-Moroccan tomato producer has achieved carbon neutrality, with plans to highlight its offsetting commitments on tomato packs from next year
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Article
Act now and boost veg sales, says IGD
New research from IGD reveals opportunity for the food industry to shift consumers’ mindsets around fruit and veg, and boost sales
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Article
Pure Flavor launches digital mag for holiday season
The company is boosting its digital marketing content in the absence of in-store tasting opportunities
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Article
Trolls tieup for Pinkids in Aldi
Pink Lady sub-brand offers shoppers the chance to win one of a series of prizes linked to new Trolls World Tour movie
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Article
Avocados From Mexico scoops marketing prize
APEAM’s US label is recognised as one of Mexico’s most emblematic brands
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Article
#400gChallenge teams with influencers
Follow Me to be Healthy with Europe announces new partnerships with high-profile social media influencers
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Article
Peru redoubles marketing efforts in Asia
A starring role at Asia Fruit Logistica ON and promotional campaigns in key markets look set to shore up demand
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Article
Even more Chilean cherries for 2020/21
Cherry Committee’s second forecast revises crop estimate upwards to 316,000 tonnes
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Article
Record Cameo crop achieved
Previous highest tonnage exceeded by 34 per cent, but growers say there is still much more potential
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Article
Snacking trend drives berry sales
Europanel's Davide Perotto sets scene at GBC Live, as snacking drives berry sales growth in pandemic-hit year
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Article
Veg portion planner to help home cooks
With more people expected to eat at home this Christmas, Seasonal Spuds has created a tool to help them plan
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Article
Under-fire AHDB sets out new five-year plan
Ahead of ballots on horticulture and possibly potato levies, AHDB reveals strategy on issues such as crop protection, labour and the environment
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Article
Sun World adds Canadian licensee
Importer Star Produce has joined the list of Sun World proprietary grape licensees in North America
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Article
California Prune Board unveils festive fare
Board says prunes can add texture, sweetness and flavour to range of Christmas dishes
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Article
New Colombian Avocado Board created in US
Veteran US commodity board leader William Watson to head up new organisation
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Article
BelOrta lending Santa a hand
The Belgian cooperative is donating 25,000 pears to schools in Limburg and Antwerp to provide a local, sustainable alternative to mandarins
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Article
BerryWorld partners with FareShare over Xmas
BerryWorld partners with FareShare over Christmas to provide the equivalent of 20,000 meals this winter
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Article
Envy helps raise hospital funds
Apple brand partnered with retailers and celebrity radio host Ellen K to raise funds for Children’s Hospital Los Angeles