All Marketing articles – Page 73
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AnalysisFruit Logistica Trend Report: A Fresh Start?
Trade fair's annual report considers Covid-19 impact and what future may hold for world’s fresh produce companies
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AdvertorialSustainable, safe, traceable: EU produce takes centre stage
IN&OUT targets over 50m consumers across Europe, with 10.000+ promotional days booked in for next three years
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ArticleCherry industry predicts strong season
Although tonnage is expecting to be slightly down on last year's bumper crop, quality and availability look good
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ArticleProduce Plus Winter 2021 out now
Anniversary edition includes Hort Connections preview, plus the latest in citrus, avocados and packaging & grading
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ArticleGetting closer to consumers
World Of Fresh Ideas explored how fruit marketers are connecting with consumers in new ways, including with art, education, colour and flavour
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ArticleMade in Chelsea star promotes fruit consumption
Ollie Locke teams up with Naked smoothies to promote eating a rainbow of fruit and veg during Pride Month
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ArticleJ.O. Sims expands ingredients range with Ocean Spray
New line of dried sour cherries, blueberries and blackcurrants builds on J.O. Sims’ 60-year relationship with cranberry specialist
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ArticleTotal Produce sponsors Eat Them to Defeat Them
UK fresh produce giant unveiled as main industry sponsor of ground-breaking vegetable marketing campaign
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ArticleGet ready for Global Grape Congress
Global Grape Congress takes place on 30 June, with top speakers set to debate the impact of Covid-19, the quest for superior varieties and the need for sustainability
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ArticleMangoes get Apeel protection
Nature’s Pride and Apeel expand their range with mangoes that "last two times longer"
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ArticleEngland Marketing to enhance Produce View
Tie-up between market researcher and British Growers aims to take price-analysis service to the next level
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ArticleTangold volumes set to skyrocket
Freshmax expecting increase in Tangold Seedless production as early plantings mature
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ArticleStrong European campaign for Kanzi
Sales increase 14 per cent in Europe with Southern Hemisphere volumes set to hit shelves
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ArticleCelebrities voice major new veg ad
The Eat Them To Defeat Them campaign is back with a new creative featuring Emma Thompson, Amanda Holden and more
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ArticleRecord season for Zespri
Increased sales and ongoing expansion of SunGold kiwifruit production deliver record result for 2020/21 season
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ArticlePhilippines sets grape standards
Emerging table grape industry receives new minimum standards for marketing
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ArticleHort Connections exhibitors: Grower-marketers
Produce Plus looks at some of the grower-marketers showcasing their produce at Australia’s leading fresh produce event
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ArticleFirst Scottish AVA strawberries arrive at supermarkets
Crop delayed by poor weather but volumes looking good for season ahead, says brand
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ArticleSunkist offers Ojai Pixie tangerines
Variety is seeing nearly 20 per cent yer-on-year sales gowth in the US
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ArticleShaffe survey reveals positive outlook ahead
E-commerce and consumer health trends major growth areas for Southern Hemisphere fruit industry