All Marketing articles – Page 63
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Article
Kashmir apple festival a success
Event organised by Kashmir department of horticulture exhibits a range of local and exotic fruit varieties, especially apples
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Article
Flavour key to Kissabel growth
It may be the coloured flesh of Kissabel that grabs the attention, but it is flavour that is the future of the apple brand's segmentation, says Ifored
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Article
Making the organic connection
Soil Association highlights growing ecological concerns of UK consumers, urging retailers to promote the connection between organics and sustainability
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Article
USHBC plots blues growth course
US Highbush Blueberry Council details strategic plan to ‘make blueberries the world’s favourite fruit'
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Article
Montague to open China office
Australian fresh fruit company establishes presence in China as part of wider plans to develop exports
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Article
Mission Produce promotes Denise Junqueiro
Leading avocado producer-supplier-marketer elevates Junqueiro to vice president of marketing and communications
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Article
BelOrta Conference back in China
The Belgian cooperative has shipped its first container of the new Conference pear season to the Chinese mainland
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Article
Red Tractor launches Christmas ad campaign
Advertising push focuses on streaming services, urging shoppers to put safe, traceable and good quality British food on the table for Christmas
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Article
Pink Lady Europe unveils plans
Although Pink Lady Europe predicts a drop in volumes this season, its focus on innovation and sustainability along the supply chain remains sharp
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Article
European Jazz season underway
New recyclable packaging to be rolled out across Europe this season, with T&G Global expecting record crop
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Analysis
Resilience needed for berry trade to thrive
Experts at Global Berry Congress focus on need to overcome big challenges so berry category growth can continue
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Article
G-Berries and Dole form Mexico partnership
Companies unveil plan to test new varieties that should enable Dole to develop strong foothold in expanding berry market
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Article
Washington Apple Commission hits refresh
Industry marketing arm for Washington apple growers launches brand new website
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Article
Rockit sales grow in the Middle East
Marketing campaign builds brand awareness over back-to-school period
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Article
Pineapples instead of pumpkins
With the US experiencing a shortage of the traditional Halloween squash, Dole is suggesting a swap
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Article
Brand refresh for National Mango Board
US mango industry body launches new look and website aimed at increasing mango consumption
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Article
US success for Envy
T&G celebrates branded apple’s New Zealand heritage with event in Los Angeles
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Article
Lemon campaign marks World Breast Cancer Day
Welcome to the Lemon Age sends optimistic message in support of the initiative
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Article
Morrisons earns stonefruit title
Retailer is named Stone Fruit Retailer of the Year 2020/21 by South African association Hortgro
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Article
T&G Global revises earnings forecast
Profit for FY21 expected to be between NZ$4m and NZ$10m, compared to 2020 result of N$16.6m