All Marketing articles – Page 58
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Article
Adrian Richardson supports AMGA campaign
Celebrity chef joins peak industry body in encouraging Australians to blend meat with mushrooms
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Article
Edible bus stop picks up nomination
Dutch healthy eating campaign handed out fresh fruit and vegetables free of charge to people in Breda
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Article
Be Climate supports Veganuary – again
More than 582,000 people signed up to the campaign last year
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Article
Marlene brings colour to winter apple sales
Italian brand's Four Seasons of Marlene campaign warms up with three-week promotion at point of sale
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Article
Sunkist launches LNY packaging
US citrus cooperative celebrates festive season with eye-catching Year of the Tiger packaging
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Article
BelOrta puts faith in growers
Belgium's BelOrta looks back on a year of mighty challenges and praises the dedication of its 1,000 fruit and vegetable producers
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Article
Chilean cherries target post-CNY window
More of campaign budget to be spent after 1 February to encourage purchases beyond festive period
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Article
Dole introduces fitness initiative
As part of Dole’s partnership with nonprofit No Kid Hungry, the fresh produce provider is presenting 'Get Fit for No Kid Hungry'
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Article
Freshfel optimistic despite Eurostat figures
Association optimistic for the sector to progressively improve fruit and vegetable consumption in 2022
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Article
Tasmanian cherries promoted in Taiwan
Month-long campaign showcases freshness and quality of Australian state’s fruit
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Article
New marketing campaign for Honey Gold
Billboard advertising to target consumers in Melbourne and Sydney
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Article
JD to double Sunkist citrus order
Chinese e-commerce company to increase imports to 10,000 tonnes in the next three years
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Article
Hidden Valley launch generates excitement
Asian buyers drawn to new brand from New Zealand’s Tarras Cherry Corp
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Article
North American growth for Sun World
Trinity Fruit, Capespan North America and Jac. Vandenberg added to panel of North American licensees
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Analysis
Sector must act to fill consumption gap
Freshfel Europe has launched the latest version of its Consumption Monitor
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Article
Thai tourism turns to digital durians
Virtual tours of durian farms set to feature in Tourism Authority of Thailand’s digital world
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Article
Perfecting consumer fruit preferences
New Australian project to identify secrets behind the fruit flavours, colours, sizes, textures and smells consumers want
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Article
LPG expands banana operations
Leading producer acquires established banana farms in Northern Territory and Queensland
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Article
Pear Bureau Northwest turns 90
The bureau carried out its first promotion in 1931 with a budget of US$15,000