All Marketing articles – Page 48
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Article
UK border inflexibility hits produce imports
Fruit and veg imports face damaging and unnecessary delays due to rigid approach of UK border officials, produce industry reports
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Article
Quality and taste of SA Sultanas highlighted in new campaign
The new promotion will build on last year’s European marketing campaign
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In pictures
In pictures: Festival of Fresh 2022
Highlights from Fresh Produce Journal’s Festival of Fresh, which took place in Kent on 8 June 2022
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Article
Positive 2022/23 season expected for prunes
José Tomás Quezada of Pacific Nut Company Chiles says the industry looks healthy with a “good supply-demand relationship”
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Article
Fruit & Veg Natural Health! champions cherries
Fruvenh project encourages consumers to discover the qualities of Italian cherries through the summer months
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Article
Hass Avocado Board marks 20th anniversary
HAB is highlighting key achievements of the past two decades and launching its 20th Anniversary Recognition awards
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Article
Olympic star champions fruit and veg at Festival of Fresh
Landmark event finds UK fresh produce business very much on right track, although it also faces some big hurdles
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Article
The Watercress Company in global first
The group becomes the first watercress company in the world to gain TSG certification
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Article
Costa’s Elisa Siliato wins MOYA 2022
‘Perino Tomato - Hit the Sweet Spot’ campaign recognised with Australasia’s premier fresh produce marketing award
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Article
British Summer Fruits rebrands as British Berry Growers
Industry body’s ambition is for British seasonal berries to continue to provide 100 per cent of the UK’s needs
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Article
UK & Ireland Mushroom Producers launches summer marketing campaign
Campaign aims to unearth and shine a spotlight on the mealtime versatility, sustainability and nutrition credentials of mushrooms
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Article
Blueberry focus during Brain Health Month
The USHBC is promoting blueberries’ health benefits with new industry resources and partnerships
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Article
Oppy anticipates California grape boost
Group says that it will focus on premier varieties and volume growth this season
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Article
BayWa sells UAE climate greenhouse to Pure Harvest
Transaction described as “most significant to date” for agricultural production under glass in the UAE
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Article
Prominent announces Tomato Times Challenge at Global Tomato Congress
The aim of the challenge is to help consumers make conscious healthy choices while preparing a tomato dish, delegates at The Hague-based event heard
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Article
Organic Dazzle arrives in Vietnam
Bostock New Zealand and Tony Fruit celebrate fruit’s arrival with major launch event
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Podcasts
Fruitbox 80 · Margriet Looije, Looye Kwekers
Margriet joined Chris White live on stage at this year’s Global Tomato Congress in The Hague
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Article
Standing out from the crowd
A cutting-edge digital marketing strategy and eye-popping image have helped Sigfrido Fruit become one of Spain’s most recognisable fruit brands
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In pictures
In pictures: Global Tomato Congress 2022
Highlights from the recent Global Tomato Congress, which took place in The Hague on 24 May 2022
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Article
Sustainable Foods Summit to examine Ukraine impact
The effect of Russia’s invasion of Ukraine on food security and sustainability will be a key topic for discussion at next month’s Sustainable Foods Summit in Amsterdam