All Marketing articles – Page 42
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Article
Freshfel defends fresh produce sector competitiveness
Association meets with deputy minister of agriculture Jiří Šír to review a wide range of topics relevant to the fruit and vegetable industry
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Article
AM Fresh expands into Asia
Global fresh food specialist buys majority stake in Asia-based Fruit-X to create Fresh Fruit-X
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Podcasts
Fruitbox 90 · Matt Palise, Red Rich Fruits
Matt discusses the challenges that the fresh produce industry faces in Australia given high costs in areas such as labour
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Article
Westfalia ready for US autumn avocado drive
Group says it is providing “promotable opportunities for retailers” ahead of what is shaping up to be a busy avocado campaign
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Article
innocent drinks hopes to wow kids with Blueberry Whizz
innocent drinks launches new smoothie Blueberry Whizz to help more children get essential fruit and nutrients into their diet
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Article
AFM and Takis kick off World Cup promotion
AFM and Takis recruit legendary soccer players as Official Guackeepers in latest shopper campaign
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Article
Plenty partners with Bristol Farms
Grocer says it supports the future of farming as it offers indoor, vertically grown fresh produce for first time
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Article
Chiquita renews partnership with Pink Ribbon campaign
Banana marketer continues its association with Breast Cancer Awareness Month during October with widespread promotions in stores and online
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Article
Greenyard closes refinancing with banking group
Group says new agreement secures funding stability for the next five years and room for further growth
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Article
South African table grape industry ready to bounce back
After a tough year there is a new resolve and confidence in the South African table grape sector ahead of 2023 season
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Article
Tru-Cape Marketing hits landmark
Record South African apple and pear harvest translates into milestone for leading exporter
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Article
Join the knowledge hub at Asia Fruit Logistica
Asiafruit Congress and Asiafruit Business Forum take place together on the show floor at Asia’s premier fresh produce trade show
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Article
Companies sign vertical farming manifesto
More than 20 vertical farming companies have committed to a Vertical Farming Identity Statement and Industry Manifesto
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Article
Costa Rica sets out stall as premium supplier to UK retailers
The opening of a new trade office in London signals its renewed focus on the UK market with a diverse portfolio of products
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Article
PDO Rincón de Soto Pears celebrates 20th anniversary
The pears, the first Spanish fruit to be awarded PDO status, will celebrate in style at next month’s Fruit Attraction
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Advertorial
Supafresh promotes Peruvian avocados with ProHass
Shanghai Supafresh conducted two Peruvian avocado marketing campaigns during August in association with ProHass, the Peruvian Hass Avocado Producers and Exporters Association. Running promotions on both online and offline channels during the peak season helps to further increase consumer awareness of Peruvian avocados in China. It has been a tough ...
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Article
Expectations high for Kissabel apple campaign
European Kissabel partners predict a relatively short season marked by high demand for the red-flesh apple range
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Article
USDA commits US$15m in funding to IFPA project
IFPA and partners receive investment towards advancing climate-smart pilot projects
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Article
Guac N’ Tacos combo doubles the fun says AFM
AFM invites shoppers to celebrate the duo of guacamole and tacos with new Guac N’ Tacos shopper programme
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Advertorial
In&Out ends second year on a high, with plenty more to come
Second year of Apo Conerpo’s European project ends on positive note, with more than 5,000 promotional days achieved in Italy, Austria and Denmark