All Marketing articles – Page 26
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Article
Love Island’s Iain Stirling to star for McCain
Legendary commentator appears in Let’s All Chip In campaign highlighting regen farming
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Article
Rijk Zwaan hosts Leafy Hydroponics Event in Hong Kong
Leading seed company brings together customers and partners from across the leafy hydroponics sector for seminar ahead of Asia Fruit Logistica
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Article
Picotas take centre stage in weather-hit cherry season
Picota cherries were celebrated at an event in London marking the start of the new European season
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Podcasts
Fruitbox 96 · Fabio Zanesco, SweeTango
What can one of Europe’s newest apple varieties achieve in terms of market growth over the next few seasons?
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Article
Asia Fruit Logistica prepares for sellout show
Only a few exhibition spaces left at Asia’s premier fresh produce trade show, say organisers
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Article
Heroes help Coles promote fresh produce
New Fresh Food Challenge harnesses DC Super Heroes to encourage fresh fruit and vegetable consumption
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Article
Original Macas campaign celebrates Australian macadamias
Australian Macadamia Society launches new promotional effort harnessing a fresh menu of recipes created by MasterChef alumni Mindy Woods
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Article
Fresh Del Monte opens new office in Germany
Hamburg operation will lead continued expansion as company looks to satisfy demand for sustainably sourced fresh fruit
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Article
Hall Hunter toasts bumper blueberry crop
Supplier has been promoting blueberries and cream in strong summer for the fruit
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News
SCSA marks 25 years of shipping citrus to the US
Summer Citrus from South Africa looks back on “humble beginnings” and its long-standing partnership with Holt Logistics
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News
Pink Lady sales remain steady in Europe
Some 180,000 tonnes of Pink Lady and PinKids apples were sold in Europe this season, growth of 3 per cent
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Article
Scale up free school meals, says Jamie Oliver
The celebrity chef also calls for every school-leaver to know how to cook 10 dishes and government action to combat junk food advertising
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Article
Chiquita keeps its London bus campaign on the road
Now in its ninth year, the promotional vehicle continues to drive the group’s sustainability message
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News
Sun World launches Ruby Rush grape brand
US-based group heralds its new branded range of early red grapes as “juicy, crunchy jewels in your mouth”
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Article
ETTDT gets kids eating more veg
Five-year evaluation confirms 53 per cent of parents reported increased veg consumption with repeat campaign involvement
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Article
New vegan recipes released to mark start of Picota cherry campaign
Picota variety boasts a uniquely fleshy and crunchy texture as well as a longer shelf life than other cherry varieties
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Article
GBF reports strong demand for Cherish
New Zealand apple marketer says consumers across Asia are attracted to the variety’s candy-pink colour and “tropical flavour notes”
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Article
M&S footie tie-up promotes healthy eating
Fresh produce will be to the fore in the retailer’s Follow the Flower summer campaign
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Article
Sunkist keeps consumers in mind
Citrus group says it understands the importance of providing consumers with accessible and nutritious options
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News
Summer Citrus from South Africa launches promotion
Third annual promotion offers shoppers an opportunity to win one of two gift cards to curate their own getaway