All Marketing articles – Page 19
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News
Organics Europe reminds MEPs of “unsuitability” of PEF tool for agri-food
The Green Claims Directive is seen as an important step in the EU food system’s green transition, but the organic movement warns the use of the Product Environmental Footprint will ”open the door to greenwashing”
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Comment
Is the UK eco-conscious grocery market really growing?
Richard Clark of market analyst MrQual Research delves into data it has gathered on the factors that are important to UK shoppers when buying fruit and vegetables
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Article
SanLucar says it with fruit on Valentine’s Day
Company says its Fruity Hearts make the ideal gift for Valentine’s Day
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Advertorial
Collaboration between fruit and shipping industry giants brings Chinese New Year gift to consumers
Joy Wing Mau partners with Shanghai International Port Group, Maersk, its suppliers, and Ouheng Group to improve the supply chain for Chilean cherries
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News
The watermelon aiming to Exceed expectations at Fruit Logistica
The new Exceed watermelon from Staay Food Group and Hazera has been nominated for the Fruit Logistica Innovation Award
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Article
Perfection Fresh partners with Sesame Street and ’A better choice!’ for back to school promotion
New branding features Sesame Street characters and encourages shoppers to add fresh produce to school lunches
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Article
Australian Bananas’ back to school ambassador
New campaign featuring Tim Robards spotlights the banana’s role as a school lunchbox essential
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News
Autumncrisp takes to the stage in Las Vegas
Sun World’s branded grapes are looking to impress at the Winter Fancy Foods Show as it continues its global campaign
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Article
Tasmanian blueberries get local promotional push
Fruit Growers Tasmania partners with retailers in Tasmania to highlight the blueberry season to consumers
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News
BeeHero makes Global Cleantech 100 list
Precision pollination leader is honoured for its innovation and sustainability excellence for the second consecutive year
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Article
‘If I don’t produce, you don’t eat’ campaign gathers pace
CMR backs new campaign to raise awareness of Spanish agri-food industry
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Article
South Africa launches new stonefruit marketing campaign in UK
Campaign seeks to position South Africa as the most sustainable Southern Hemisphere stonefruit supplier
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News
IPD promotes organic produce from emerging suppliers at Fruit Logistica
The Import Promotion Desk will present around 40 producers from South America, Africa and Ukraine in Berlin as it aims to connect buyers to new trading partners
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Advertorial
Joy Wing Mau embarks on new chapter with headquarters relocation
New headquarters in Shenzhen is home to fully automated distribution centre and smart cold storage facility
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Article
Envy teams up with Hallmark for holiday promotions
Leading apple brand to appear in upcoming Christmas movie Three Wise Men and a Baby
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Article
Hazera Seeds is on the front line of innovation
Michał Taraska, global value chain lead at Hazera Seeds, highlights the ways the vegetable seed specialist is contributing to greater efficiency, reduced waste and better quality
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Article
Photos: Global Berry Congress 2023
A selection of pictures from Fruitnet’s Global Berry Congress, which brought key players from across the supply chain together at the Beurs-WTC in Rotterdam on 28 November 2023
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News
North Carolina sweet potatoes strive to elevate EU position
The state’s Sweetpotato Commission has initiated research to understand opportunities in its key European export markets
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News
Oppy brings in Red Passion kiwifruit from Europe
Group says it is expanding its kiwifruit offer in North America by importing the fruit from Greece and Italy
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Article
Avocados From Mexico brand keeps on growing
President and CEO Alvaro Luque looks back on another record-breaking performance and what’s in store for AFM’s 10th anniversary year