All Marketing articles – Page 170
-
ArticleBravocado seeks more avocado sales
Shanghai Supafresh introduces packaged avocados at different stages of ripeness under its Bravocado brand to drive consumption in China
-
ArticlePink Lady unveils summer campaign
Activities include television, digital media, a poster campaign and sponsorship of key events
-
ArticleFresh produce's brand masters
FPJ rounds up the leading names in fresh produce branding and analyses their latest investment and marketing plans
-
ArticleColdpress wins £2.3m cash injection
Fruit-based drinks brand has received new backing from investment bank and consumer brand specialist
-
ArticleDrone records Waitrose watercress harvest
Retailer releases footage of watercress harvest at Manor Farm in Hampshire as first leaves arrive on shelves
-
ArticleBig interview: Syngenta
Eurofruit speaks exclusively with three key players at Syngenta about the group’s tomato category and wider values
-
ArticleIceland sees sales rise as consumers favour frozen
Retailer said changing perceptions of frozen and new stores helped secure its 2.0 per cent like-for-like sales rise in last year
-
ArticleT&G Global marks milestone in Vietnam
T&G Global celebrate 120 years in business with a customer event in Vietnam
-
ArticleSnack to the future
The growth of out-of-home eating is very much at the forefront of seed breeder Rijk Zwaan’s thinking when it comes to the tomato category
-
ArticleProduce brands combine for promo
Skinny Dips campaign brings together five leading US fresh produce brands
-
ArticleChile turns up heat in row with Zespri
The New Zealand kiwifruit marketer has called on Asoex to provide proof of accusations of monopolistic practices
-
ArticleEarly July start for BC blues
British Columbia’s blueberry growers are gearing up for an early July harvest
-
ArticleZespri scoops China Business Award
New Zealand kiwifruit marketer Zespri recognised for exports and business in China at the HSBC New Zealand-China Trade Association
-
ArticleAussie grapes go for gold in Korea
Australian Thompson seedless grapes have been branded ‘Tams Gold’ in Korea
-
ArticleHotels promote Vietnamese fruit
Guests to receive free locally grown fruit as part of Vietnam Fruit Week
-
ArticleAudio: New pear from NZ launches in China
Greg Cassidy of Freshmax discusses Piqaboo, a new hybrid pear variety from New Zealand just launched in China
-
ArticleStefano Soli in charge at Valfrutta
Highly experienced commercial director takes over from Italian brand marketer's general director Gianni Amidei
-
ArticleProexport marks 40 years of growth
In spite of the ongoing severe water crisis, Murcia’s produce industry is on a firm footing to meet the challenges of the future, AGM hears
-
Article
Bicolored campaign offers tasting chance
European apples were sampled at a recent reception organised by the Polish Embassy in Abu Dhabi
-
ArticleUS growers slam Trump’s “draconian” budget cuts
The administration’s proposals include the elimination of the Market Access Programme