All Marketing articles – Page 154
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M&S launches stoneless avocados
Retailer has limited volumes of Spanish-grown stoneless avos with edible skin and measuring around 8cm
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Enzed braced for Kiwano success
New Zealand-based Kiwano horned melon specialist is anticipating strong US sales this campaign
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Pink Lady penetration rises
Apple brand has unveiled its final retail promotions of the year as penetration rises to 83 per cent of UK population
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China’s avocado boom continues
Black Friday marked high point in online sales of Mexican avocados
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Hala El-Shafie new face of California Prunes
Appointment reflects board's commitment to raising awareness of the health and nutritional benefits of prunes
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Besana's new branded range goes online
The dried fruit and nut company is selling its products via AmazonFresh under its own newly designed label
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Steep rise in Chilean avocado exports
Strong demand accross established and new markets led to a surge in shipments in the first nine months of 2017
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Mulholland family features in Sunkist Family Stories
Californian mandarin pioneer profiled in multimedia storytelling project
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Waitrose launches 'colour-changing' sprouts
Redarling sprouts turn from purple to red once cooked and have launched at Waitrose ahead of festive season
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Larger peppers in short supply
A slow start to the Spanish pepper season has limited supply of larger loose product, creating problems for some producers
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Waitrose creates ‘first-ever’ sprout wreath
Quirky festive creation features sprouts woven into Scottish fir foliage as retailer finds new ways to use sprouts at Christmas
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Opal apples create a buzz
Marketing initiatives garner consumer press while driving apple sales for retailers
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Branston appoints new head of category
Penny Francis joins potato supplier from Birmingham-based food manufacturer 2 Sisters
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Fruit Adventure wins marketing campaign award
Max MacGillivray’s Great Fruit and Veg Adventure campaign won the award at the recent Food Matters Live show
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Room for luxury in Italy's fruit and veg market
New research due to be presented in Milan suggests most Italian fresh produce consumers want something special
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Scarlet fever sets pulses racing
Producers and consumers are apparently getting excited about two new apple varieties, Crimson Snow and Red Moon.
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Mixed bag for citrus ahead of Christmas
Sales rise despite reports from suppliers that shoppers are switching to other categories due to retail inflation
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Entries opening for MOYA 2018
Australasia’s premier marketing award for the fresh fruit, vegetable and floral industries returns for seventh straight year
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Pink Lady unveils festive deals
Apple brand is working with Tesco and Amazon Fresh in two of its final marketing activities for 2017 to coincide with NH crop
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Besana wins listing with Amazon Fresh
New range of dried fruit and nuts launched with online retailer last week