All Marketing articles – Page 127
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ArticleEucofel sets out plan of action
The association set out its agenda and goals for the coming year at AGM in Warsaw
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ArticleAndy Macdonald to step down as Coregeo MD
Head of Pink Lady and Tenderstem marketer to hand over reins after helping to create the two biggest brands in UK fresh produce
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ArticleBelgica seduces shoppers online
Belgium’s BFV has picked up an award for its seductive social media campaign in support of exclusive club apple variety Belgica
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ArticleBillion-dollar export sales goal
New Zealand apple industry aims to achieve NZ$1bn (US$680m) in export sales by 2020 through growth strategy
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ArticleUGPBAN launches banana for kids
The banana producers’ union for the French Antilles recently showed off its new child-friendly ’Banane Enfant’ in Paris
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ArticleRockit shows sustainable side
Apple company Rockit switches plastic with cardboard for its signature convenience-led apple tube
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ArticleMandarins Delite consumers
Californian mandarins marketed exclusively through some 800 Woolworths stores in Australia this season
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ArticleEAP campaign targets obesity
English Apples & Pears urges consumers to substitute unhealthy snacks for British apples as it pushes for ambitious sales growth
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ArticleZespri eyes new rollouts
A new red variety, sustainable packaging and a digitalised supply chain are some of the projects in progress for the kiwifruit marketer
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ArticlePromoting a grape peak season
Sun World to promote peak domestic season to consumers with an in-store and online campaign
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ArticleChile launches stonefruit campaign in China
Growing popularity of Sugar Plums is driving demand for Chilean stonefruit
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ArticleCamposol recognised for responsibility
Group named as one of the top 100 most responsible in the country for 2018
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ArticlePGI Cítricos Valencianos play to the gallery
Art, food and history came together at the Museo del Prado to celebrate the rich heritage of Spanish food
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ArticleFestival season for USA Pears
Organisation will spotlight pear nutrition at South By Southwest Wellness Expo in Austin
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ArticleSanLucar enlists Gallic heroes for new campaign
The company is embarking on an extra sweet adventure with Asterix and Obelix
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ArticlePink Lady gears up for another London Marathon
Six runners from Kent running club will don Pink Lady apple costumes for this year’s race, raising funds for local tumour ward
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ArticleChile’s organic blueberry exports surge
In what exporters are classifying as a solid campaign, organics continue to make steady gains in the US market
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ArticleDole honours female food 'superheroes'
Company is leveraging its latest Disney collaboration to honour female superheroes in food, nutrition, health, wellness, farming and hunger relief
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ArticleWhy potatoes deserve recognition in veg marketing
Opinion: Andy Clarkson, managing director at Greenvale, expresses frustration at lack of recognition for potatoes' health qualities
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ArticlePiñabar pineapple slicer to trial in Tesco
The novel Dutch machine has increased its worldwide sales and could help significantly boost pineapple sales too