Fruit Logistica records 10 per cent rise in exhibitor bookings

Fruit Logistica, the leading trade show for the global fresh produce business, remains the best place to make fruitful connections with contacts old and new.

With just seven weeks to go until the exhibition booking deadline for next year’s event, the event is on course to grow significantly in 2025.

“Around 10 per cent more exhibitors have already registered than at the same time last year, with particularly strong growth out of Latin America, Middle East, and Africa,” confirms Fruit Logistica director Kai Mangelberger. “We kept our stand prices the same because we know the industry faces a big challenge in terms of cost, and people have reacted positively to this.”

Fruit Logistica is not just a meeting point where contacts are made and results achieved. It is also a source of inspiration and a driver of innovation. From exciting new varieties to imaginative marketing strategies, the show covers the entire industry across its three exhibitor segments: fresh produce, machinery and technology, and logistics.

In February 2024, it featured more than 2,750 exhibitors from 91 nations, and attracted more than 90,000 people. That number includes 66,000 trade visitors from an impressive 145 countries, as well as over 24,000 exhibitor staff and 450 media representatives. What sets Fruit Logistica apart from other industry events: Almost 85 per cent of those visitors were decision-makers, and 96 per cent of the exhibitors said they would recommend Fruit Logistica.

Fruit Logistica is an excellent place to present our company as a major premium brand in fruit and vegetables,” says Armin Rehberg, CEO of SanLucar. “And the whole world is here. For us, Berlin is like coming home.”

The fruit business may be year-round, but the best season for growth is without doubt 5 to 7 February 2025, at Fruit Logistica in Berlin.

Exhibitors are invited to register for Fruit Logistica 2025 by 31 July 2024 latest. Full details on how to register for a stand can be found on the website of Fruit Logistica. The team of Fruit Logistica in Berlin or one of Messe Berlin’s 150 local international representatives around the world will be glad to assist.

Fruit Logistica takes place on 5-7 February 2025 in Berlin.