Wholesale Produce Supply Company has announced that produce industry veteran Bob Reich will be joining the company in the role of vice-president of sales.
Reich was most recently with US Foods as southeast regional category manager, and prior to that with the Pro*Act affiliated company, Fresh Link, as director of procurement and sales for the Florida office. He has worked in the produce industry for over 25 years in the foodservice, grower/shipper, brokerage and transportation sectors.
“Bob brings a wealth of experience and knowledge to our team and we are excited that he has agreed to join us in a leadership role as we take the next steps in providing our foodservice and retail customers in the Upper Midwest with the highest level of service,” said Brian Hauge, CEO of Wholesale Produce Supply.
Reich commented, “I am thrilled to be joining the team at Wholesale Produce Supply, a company which sets the gold standard for integrity and service to its customers, while providing commitment and true partnership to its many vendors throughout the produce industry. This is an organisation which has strong leadership and is positioned for continued growth and second to none in the way they conduct their business. I look forward to working with this incredible team of professionals.”
