United Fresh has revealed the names of the people nominated to serve on its market segment boards.
Industry leaders from across the fresh produce supply chain have been chosen to represent different sectors on United Fresh's four market segment boards.
Board members will begin two-year terms of service when they take office at the United Fresh 2011 convention in New Orleans.
The grower-shipper, wholesale-distributor, fresh-cut processor and retail-foodservice boards were established in 2008 and have up to 22 members who deal with the important issues in their sector.
Tom Stenzel, United Fresh's president and CEO, said: 'Over the past three years, we have found that the market segment-specific approach has really helped our overall voice as an industry.'