Tesco has reportedly told investors it plans to strengthen its fresh produce range and speed up change in its food business to revive sales after January’s profit warning.
The UK’s number one supermarket will unveil how it plans to get the business back on track when it reports its full-year results in April, the Financial Times has said.
Thenewspaper quoted a note from Credit Suisse analyst Andrew Kasoulis thatsuggested Tesco was expected to focus on several areas, including its fresh food offering.
Kasoulis said the supermarket planned to invest in staff hours, especially in the fresh food departments, notablyin fruit and vegetables, meat and service counters.
Fruit and vegetable and meat departments would be given dedicated teams in identifiable uniforms, he added.
Tescohas also announced its first board changes since Sir Richard Broadbent took over as chairman. Former senior Barclays director Deanna Oppenheimer has been appointed as a non-executive director.
