Tesco is set to launch a new free app for Apple iOS with a focus on encouraging children aged five to 10 to cook.
The app, which is the result of a collaboration with award-winning cookery website Great British Chefs, will feature over 100 recipes, Q&As with celebrity chefs and tutorials to help parents teach kids the basics of cooking.
Tesco's senior marketing manager Mandy Minichiello said: 'We are delighted to be working with Great British Chefs on this initiative and look forward to the potential of further collaborations.'
The Great British Chefs website has worked in co-ordination with online retailerOcado in the past.
