The company has launched its new office in the US state of Illinois and introduced a regional team to further boost support for its growers in the North American market
Source.ag, the Dutch provider of AI solutions for vegetable growers, has announced the launch of a new office in Chicago, Illinois, as it seeks to enlarge its presence in North America to more effectively address the needs of the continent’s growers.
The move forms part of the company’s mission to democratise access to vegetable supplies worldwide, with its new office and regional team focused on helping growers in Canada, the US and Mexico to “make data-driven decisions, increase operational efficiency and scale faster”.
Joining Tomas Geurts, general manager for North America, will be Ashley van de Sande, sales manager for Canada and the US, Carolina Vazquez Peñaflor, sales manager for Mexico, and Jean Paul Cordeiro, sales manager for Canada and the US.
The team will be at the Canadian Greenhouse Conference on 9-10 October in Ontario, Canada, as well as at The Global Fresh Produce and Floral Show on 17-18 October in Atlanta, Georgia.
“We’ve seen tremendous demand from growers in North America for end-to-end solutions that can drastically boost productivity and eliminate errors,” said Rien Kamman, CEO and co-founder of Source. “Source.ag provides a unified platform for greenhouse growers – from collecting and visualising data to predicting yield to optimising crop strategy – to forge their scalability and operational success. The response from our current customers in the region has been overwhelmingly positive, and we are thrilled to bring our technologies to more growers thus helping to democratise access to vegetable supplies while honouring our planetary boundaries.”
Source.ag said its advanced AI technology was helping growers worldwide to scale faster and operate more efficiently, as well as boosting vegetable yields and creating more sustainable practices.
Its solutions have been rolled out across the largest global fresh vegetable segments, tomatoes, peppers, and cucumbers, with the aim of improving operations for all fruit and vegetable growers.
Source.ag’s clients include VillaSerre, Agro Care, Thanet Earth, The Green House Growers, Grupa Mularski, Le Jardin de Rabelais, and other leading growers worldwide. Globally, more than 300 commercial greenhouses in 18 countries benefit from the company’s solutions.
