Florence Rossillion has left the ANPP, France's national association for apples and pears, where she has worked as managing director since the association's creation back in 2009.
Rossillion is reportedly forming a new company called Fraxinelle, which will advise producers, as well as the numerous professional organisations, in the agricultural sector.
The new company will notably be providing support for GEFEL (economic governance of fruit and vegetables), which brings together 19 different producer associations, both national and regional.
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