Chiquita Brands International has announced the appointment of Rick Frier as the company's senior vice-president and chief financial officer, responsible for all aspects of the company's financial operations worldwide.
According to the US group, Frier will assume his new position immediately upon the filing of the company's first quarter financial report, and will serve as senior vice-president for finance until that time.
'Rick has a strong finance and operational background, and a proven track record of success across a variety of industries,' said Ed Lonergan, Chiquita's president and chief executive officer. 'His experience in leading organisations through turnaround situations, and his demonstrated leadership skills, are well suited to help Chiquita implement its refocused strategic direction. We are pleased to welcome him to Chiquita.'
Frier, who served as director, executive vice-president and chief financial officer of Catalina Marketing prior to joining Chiquita, added: 'I'm delighted to join the Chiquita team. It's a fantastic brand with a great team and tremendous potential. I am excited about adding my skills and expertise to help Chiquita execute its strategic vision and grow shareholder value.'
Frier succeeds Brian Kocher who, as announced in December last year, will take up the newly created position of chief operating officer at the company.
