New additions will drive global expansion of its predictable commerce platform and programmes
ProducePay has appointed Nathan Gilliland as chief financial officer, Yuin Choe as senior vice president of treasury, and Diana Simeonova as senior vice president, global corporate controller.
The company said the strategic additions will bring decades of leadership and expertise as it continues to expand technology services on its platform and grow its sourcing programmes for growers, marketers and retailers across the global fresh produce supply chain.
With more than 30 years of experience in finance, technology, and energy, Gilliland has raised more than US$600mn in venture capital and led four pre-revenue companies from launch to rapid growth. He will drive ProducePay’s financial strategy, bringing insight and experience that position the company for further success in scaling its operations.
Choe, a veteran in corporate finance with more than 15 years of experience in debt capital markets, cash management, risk management, and corporate insurance, will focus on enhancing ProducePay’s financial operational capacity. Previously holding senior roles at JD Power, Belkin International, and Hyundai Capital America, he brings a depth of knowledge in financial optimization that is essential as ProducePay grows.
Simeonova brings nearly two decades of extensive experience in global corporate controllership and financial operations, with a focus on technology, SaaS, and manufacturing sectors.
Before joining ProducePay, she held various financial leadership positions where she played a key role in overseeing financial operations, building high-performing accounting teams, and implementing industry-leading financial practices and systems to scale businesses and drive growth, including facilitating successful exits. Her leadership and financial expertise will be critical in strengthening ProducePay’s financial infrastructure.
“Nathan’s expertise in capital markets, finance and technology makes him the ideal leader to continue driving our mission of transforming the fresh produce industry with technology services that reduce food and economic waste,” said Patrick McCullough, CEO of ProducePay.
“Yuin and Diana will be instrumental in helping us scale our growing portfolio and ensure best-in-class financial operations as we expand geographically along with our suite of products.”
