PMA

The Produce Marketing Association (PMA) has announced that it has hired its first Central American representative, Felipe Perez, a move that it says reflects its growing membership in the region and its commitment to connecting the global produce and floral communities.

In his new role, Mr Perez will help develop and implement PMA strategic member activities and resources in Central America including membership recruitment and retention, providing information about the market, training, marketing and more.

'Felipe's brad experience and ample contacts will augment PMA's activities in the region,' said Nancy Tucker, PMA's vice-president of global business development. 'PMA is committed to at the highest level t increasing service to our members globally and that starts with building connections and alliances in priority regions.

'Working with Felipe will help us better explore together how PMA can bring value to businesses in Central America,' Ms Tucker added.