On 25 November, French fresh fruit and vegetables importer Fruidor Outre-Mer, which is a subsidiary of the Pomona group, changed its name to Terragaïa.
The new name, which is original and closely related to the importers activities, comes from the name of the Greek goddess of earth, Gaïa.
According to a press release, with the exception of the name and the new logo, all other aspects of the company will remain unchanged.