The country’s formidable rise is well known when it comes to tomatoes, but Moroccan suppliers of sweet peppers have also seen exports increase significantly across Europe

Between January and August this year, Moroccan suppliers exported nearly 150,000 tonnes of sweet peppers, an increase of 20 per cent over the same period in 2023, according to EastFruit, which expects Morocco to set a new record for yearly exports in 2024.

Data from Global Trade Tracker

Data from Global Trade Tracker

The EU is the main destination for Moroccan sweet peppers, with key markets including Spain (which accounted for 37 per cent of Moroccan exports, according to data from Global Trade Tracker), France (26 per cent), Germany (13 per cent) and the Netherlands (8 per cent).

However, it is the UK (3 per cent) that has recorded one of the biggest increase, with exports reportedly surging fivefold between 2019 and 2023.

Sub-Saharan Africa, including markets like Mauritania, Senegal, Mali and the Gambia, account for a small share of Morocco’s pepper exports, according to EastFruit, ranging from 9-12 per cent a year.