dunnhumby usa

dunnhumbyUSA, the joint venture of The Kroger Company and UK-based dunnhumby, has restructured its executive leadership in order to optimally position the company for future success, according to a report by Progressive Grocer.

As part of the changes, the global consumer data analyst said Euan White, senior vice-president of consumer markets, will now oversee US-based client engagements across all non-grocery business sectors.

Previously, Mr White led dunnhumby’s partnership with Kroger and played a central role supporting its Customer 1st Strategy.

Meanwhile, Matthew Keylock, senior vice-president of new business development and partnerships, will be responsible for building dunnhumbyUSA’s capabilities and customer base for companies within the retail, manufacturing, financial services, telecommunications and hospitality industry segments.

He will also take charge of developing strategic partnerships that expand dunnhumby’s capabilities and innovation strategies.

Mr Keylock most recently served as senior vice-president of client solutions, and has been immersed in the dunnhumby business for over 15 years.

He played a significant role in the launch of Tesco’s Clubcard loyalty programme in the UK as well as its expansion internationally.

In a further move, Milen Mahadevan, senior vice-president of client solutions, will be responsible for cultivating and expanding the company’s solutions expertise, including data, insights, communications and media.

Mr Mahadevan has spent more than a decade at dunnhumby in both the UK and US.

In addition, Andy Hill, senior vice-president, will lead dunnhumbyUSA’s partnership and joint venture relationship with Kroger.

Mr Hill joined the company 15 years ago, most recently serving as COO of dunnhumby Italy.

Furthermore, Bob Welch, senior vice-president of manufacturer practice client solutions, will work directly with dunnhumbyUSA’s major consumer packaged goods partners to identify and develop custom insights and solutions that generate a holistic, customer-centric strategy.

Formerly senior vice-president, global solutions, Mr Welch joined dunnhumbyUSA in 2004 and led dunnhumby’s initial engagement with several consumer packaged goods partners.

dunnhumby analyses data from over 350m people in 25 countries to help companies put customers at the centre of every decision.