United Fresh 2008

The United Fresh Produce Association has announced that respected businessman Jeb Bush will deliver the keynote address at United Fresh 2010, which takes place in Las Vegas on 20-23 April this year.

Mr Bush, the brother of former president George W. Bush, held the role of Florida governor for eight years between 1999 and 2007, during which time he lead one of the fastest-growing and most powerful agricultural states in the US.

In his keynote presentation, entitled 'Leading in a Climate of Change', Mr Bush will focus on how to manage through change, with an 'inspirational view' of how to achieve success when surrounded by doubters, according to United Fresh.

'Attendees at United Fresh 2010 will benefit from the former governor's message of progress and prosperity as we emerge from the challenging economy,' the Association said.