Exhibitors at Fruit Logistica 2011, which takes place on 9-11 February next year, are showing a keen interest in the recently launched Freshconex Route, a new marketing tool that has been offered for the first time to participating companies who also present products for the fresh convenience sector.
The Freshconex Route highlights fresh convenience products on display at their stands at Fruit Logistica, with the result being a clearly marked fresh convenience route which gives trade visitors a unique, widely diversified market overview beyond the range of products and services of the parallel running Freshconex 2011.
Fruit Logistica exhibitors with products from across the whole spectrum of the fresh produce convenience sector – from fresh convenience products to related packaging and processing equipment – have already signed up for the FRESHCONEX Route.
These exhibitors include companies such as Cêla Víta B.V. (Netherlands), Del Monte GmbH (Germany), Fruity Pack B.V. (Netherlands), Kronen GmbH Nahrungsmitteltechnik (Germany) and San Lidano Soc. Coop.Agricola s.r.l. (Italy).
Registration deadline for the FRESHCONEX Route is 6 December 2010.
