Warsaw-based trade show is offering suppliers the opportunity to engage with Poland’s retail leaders

Fresh Market, the leading event for Poland’s fresh fruit, vegetable, and flower industry, takes place at the MCC Mazurkas Conference Centre and Hotel in Warsaw, Poland on 18 September.

Fresh Market Poland 2023 booths

The trade show is looking to support suppliers aiming to expand their reach in Central and Eastern Europe, offering opportunities to engage with some of the region’s most influential retail chains.

”This year, Fresh Market continues its tradition of bringing together the industry’s top players,” the event organisers stated. ”The event is uniquely designed to facilitate direct interactions between suppliers and buyers, enabling businesses to forge valuable connections and secure deals that could redefine their market presence.”

Suppliers will have the chance to meet with representatives from over 20 leading retailers, including Auchan, Biedronka, Carrefour, Delikatesy Centrum and Dino Polska.

Beyond Poland, Fresh Market will also host retail chains from neighbouring regions, such as Maxima International Sourcing, Profi and ATB Ukraine.

”Fresh Market 2024 is not just another trade show,” the organisers continued. ”The event’s format, refined over 16 years, is tailored to meet the specific needs of buyers and suppliers in the fresh produce sector.

”The B2B meetings are pre-arranged, ensuring that participants can maximise their time and focus on building meaningful business relationships. In addition, the event features a hybrid format, combining face-to-face interactions with remote meetings, which broadens the scope for international participation.

In addition to retail opportunities, the event also offers a platform to engage with distributors, packaging companies, and service providers, Fresh Market noted.