Belgium-based Enzafruit New Zealand Continent has announced the start of the new Jazz apple season in southeast France, with the southwest crop from the Loire Valley arriving in the following weeks.
Having completed asuccessful season in NewZealand, the company expects an exceptional quality harvest in France, with a volume of 17,000 tonnes anticipated.
“To support the French Jazz, we have planned again many marketing activities,” Enzafruit stated in a press release. “This means, for instance, organising tastings in Germany, Belgium, the Netherlands and in France, but also taking part in professional and lifestyle fairs and events.”
