August looms as a bumper month for cherry programmes out of the US Northwest.
According to first round estimates released by industry body Northwest Cherry Growers, this year’s crop is expected to hit 227,000 tonnes, up 8 per cent on last year’s packout.
The crop projection would seemingly allow for substantial promotional opportunities spanning June through August.
“Extended bloom and cool spring weather indicate a longer season,” according to a Northwest Cherry Growers release.
“The 2017 selling season should last between 90 and 100 days. Significant volume into the month of August is anticipated.”
Grower reports indicate early varieties such as Chelan and Santina are currently on track for similar crops to last season's record early variety harvest, with the first fruit expected to be picked between 12–15 June.
Much of Washington’s Bing acreage failed to set in 2016, but orchards have reportedly rebounded with a slightly larger than average bloom this Spring.
“Fruit is well-spread throughout the trees and the regions - which bodes well for timing and quality,” the releases added.
The Northwest Rainier crop is reportedly looking strong, with growers estimating increases of 20–25 per cent over last year.