Markets news from Asiafruit

Essential stories, analysis and research from Asia’s fresh produce markets, with a focus on imports, retail, wholesale, marketing, and consumers.

Candine Winmart web

Candine closes a strong season in Asia

2025-04-10T06:07:00+01:00By

Ariane-Fuji cross is gaining momentum, particularly in Vietnam, on the back of marketing efforts from Blue Whale as the variety reaches 200 containers in the region

CN Chinese flag

The US hikes China tariffs to 125 per cent

2025-04-10T03:46:00+01:00By

Announcement comes as Trump puts 90-day pause on most other imposed tariffs subjecting them to a baseline 10 per cent rate 

Washington apple promotion in Vietnam

Vietnam cuts duties on US fruit as it negotiates Trump tariffs

2025-04-09T05:38:00+01:00By

US fruit exporters benefit from attempts to negotiate with Trump administration

Bananas

Dole cautions fees on Chinese ships would drive banana prices up

2025-03-31T05:07:00+01:00By

US plan to place port fees on China-built vessels will impact trade, according to Dole

CS Fresh Singapore

DFI Retail Group divests Singaporean supermarket business including Cold Storage and Giant

2025-03-31T02:41:00+01:00By

Buyer, South-East Asian retail group Macrovalue, already operates Giant and Cold Storage brands in Malaysia.

PIQA® image

Piqa Boo pear rebrands as Piqa Red

2025-03-28T06:46:00+00:00By

New elevated branding set to position the pear as premium offering  

AusAvos

Australian avocado season kicks off with launch event in Malaysia

2025-03-26T04:16:00+00:00By

Shepard avocado crop opens 2025 season with Hass avocados expected in April  

Palms Vineyards

Palms Vineyards to leverage new Sun World licence

2025-03-26T01:41:00+00:00By

Australian table grape grower-exporter hopes to leverage new licence as it delivers top quality fruit this season

Bloom Frsh Ivory

Vanguard, Bloom Fresh and SHB Group partner on Indonesian Ivory promotion

2025-03-24T23:35:00+00:00By

Table grape leaders host series of tastings for the Peruvian-grown premium fruit 

Sassy apples on tree

Sassy apples hit South African shelves

2025-03-24T17:05:00+00:00By

New Zealand-developed variety is lighting up South African stores as consumers are introduced to the apple’s ‘new zing’

SUBSCRIBE TO ASIAFRUIT

Asiafruit is the leading fruit and vegetable industry marketing magazine for buyers in Asia.

Subscribe and get 10 issues per year. Plus newsletters and full digital access.

The Cordoma family

Cordoma builds high-flavour brand for Australian grapes

2025-03-21T04:52:00+00:00By

A new Sun World marketing licence will supplement Cordoma’s exotic brand as it aims to surprise and delight customers

JAZZ 01

Strong start for T&G’s 2025 Jazz apple harvest

2025-03-18T00:16:00+00:00By

First export shipments due to depart Napier Port for Japan, the UK, France and Italy mid-March 

p106(90)pic 2 MX Mexican Hass avocados harvested in bucket

Mexican avocado season showing signs of an early finish

2025-03-13T23:54:00+00:00By

Lower than expected volumes have growers “reaching ahead” to supply additional fruit

rockit_25FEB25.0859

Rockit launches new marketing platform ahead of strong 2025 season

2025-03-11T23:49:00+00:00By

New Zealand snack-sized apple marketer prepares to export over 230mn apples this season  

Duncan Jones spoke to FPJ at Fruit Logistica 2025

Consumer education key as Sinclair rolls out new compostable label

2025-03-06T16:57:00+00:00By

Sinclair’s senior marketing manager Duncan Jones explains why effective communication with customers and consumers is key to adoption of the new Sinclair-T55 compostable sticker