On 13 June, China’s Premier Li Qiang officially visited New Zealand at the invitation of New Zealand Prime Minister Christopher Luxon.

New Zealand Prime Minister Christopher Luxon (first row, fifth from the left), trade minister Todd McClay (first row, sixth from the left), and Jason Zhang, chairman and chief executive of Joy Wing Mau Group (first row, fourth from the left), attending the New Zealand-China Bilateral Business Cooperation Signing Ceremony

Jason Zhang, chairman and chief executive of Joy Wing Mau Group, attended the New Zealand-China Bilateral Business Cooperation Signing Ceremony on 14 June as a representative of the China-New Zealand Business and Trade Delegation. He was also invited to the welcome banquet attended by the Prime Ministers of both countries.

At the ceremony, witnessed by Todd McClay, New Zealand’s minister for trade and export growth, Joy Wing Mau Group signed long-term strategic cooperation agreements with representatives from New Zealand fruit industry giants, such as Zespri, Rockit, and Mr Apple. The agreements aim to deepen the economic and trade cooperation in the fruit industry between China and New Zealand, fostering a new framework of mutual cooperation. The signing of these agreements also demonstrates the confidence of all parties in long-term strategic cooperation.

Against the backdrop of highly complementary economies and deeply intertwined interests, China and New Zealand have achieved multiple “firsts” in cooperation. Joy Wing Mau Group, the largest fruit distributor in the Chinese market for New Zealand fruits and the largest single customer of Zespri kiwifruits globally, has carried out profound cooperation with Zespri for over two decades, propelling the development of the fruit trade between China and New Zealand. Over the next five years, the business cooperation between Joy Wing Mau Group and Zespri is expected to grow by 80 per cent. At the same time, the two sides plan to strengthen cooperation in environmental protection.

New Zealand Prime Minister Christopher Luxon and Jason Zhang in conversation

Joy Wing Mau Group has also helped Rockit to reach tens of millions of Chinese households as the miniature apple brand’s first importer in China and its largest distributor globally.

Additionally, Joy Wing Mau Group has closely collaborated with Mr Apple, a renowned New Zealand fruit enterprise, becoming the Chinese company introducing Mr Apple to the China market and bringing vitality into the Chinese fruit market.

This year marks the tenth anniversary of the comprehensive strategic partnership between China and New Zealand.

As part of the new chapter of mutually beneficial cooperation, Joy Wing Mau Group will leverage its global network, extensive sales channels throughout China, leading digital supply chain capabilities, and professional brand marketing services to contribute to a new phase of quality development in the fruit industry of China and New Zealand.