Taiwan’s two largest convenience store chains are increasing their emphasis on fresh-food sales, according to the Taipei Times.
Taiwan FamilyMart has unveiled a new healthy food brand, consisting of 15 freshly produced items, while the country’s leading convenience store operator, President Chain Store, is also expanding its product range with its own line of salads.
FamilyMart expects revenue from its fresh-food sector to account for 17 per cent of its sales in 2013, up on the 15 per cent it generated in 2012.
“The new product range will help maintain the growing momentum of our fresh-food sector at 20 percent this year, keeping in line with the rising pace of growth seen over the past two years,” FamilyMart public relations director Lin Tsui-Chuan told the Times.
President Chain has set a growth target of 10 per cent for its fresh-food sector this year.
The company operates 4,850 7-Eleven stores in Taiwan and posted a 3.79 per cent rise in revenue over the first quarter of 2013.
