The fresh produce distributor will now have access to GrubMarket’s proprietary, AI-powered software solutions

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AI-powered tech enabler GrubMarket has completed the acquisition of Nogales-based Delta Fresh Produce, a leading distributor specialising in tomatoes, cucumbers, peppers, grapes, watermelons, and various other fresh produce commodities sourced from Mexico.

GrubMarket is a digital transformer of the American food supply chain industry, as well as one of the largest private food eCommerce companies globally.

Delta Fresh manages an extensive farming and distribution network across Mexico, including over 900 acres of open-field production, 1,400 acres of indoor production, and state-of-the-art packing facilities across Baja, Sonora, Sinaloa, and Central Mexico.

The company’s customer base includes grocery retailers such as Walmart and Kroger; national restaurant chains including Subway, Jack in the Box, In-N-Out Burger, and Chipotle; as well as national distributors such as Sysco and AWG.

“Joining GrubMarket marks an exciting new chapter for Delta Fresh Produce,” said Delta Fresh leader Atanasio Panousopoulos.

”We are proud of our deep-rooted heritage and the operational excellence we’ve achieved through the generations.

”GrubMarket’s commitment to AI technology and innovation aligns perfectly with our vision to further elevate our capabilities through integrating technology into our operations at scale, strengthening our customer relationships, and driving future growth,” he outlined.

”We look forward to the incredible opportunities that lie ahead of us, as part of the GrubMarket family.”

As part of GrubMarket’s portfolio, Delta Fresh will have access to GrubMarket’s proprietary, AI-powered software solutions

“We are thrilled to welcome Delta Fresh Produce to the GrubMarket family,” said Mike Xu, CEO of GrubMarket.

”Delta Fresh’s longstanding legacy in the produce industry in both the US and Mexico, extensive grower and distribution networks, and exceptional reputation for food safety make them an ideal partner for GrubMarket as we continue to expand our strategic presence across North America.

”This acquisition significantly enhances our capabilities to serve customers nationally with high-quality, reliable produce year-round,” he added.