Lazo will take the position of sourcing and grower liason

Greenyard USA/Seald Sweet has announced the addition of Rodrigo Lazo to its team.

Rodrigo Lazo Greenyard USA:Seald Sweeet

Rodrigo Lazo

According to the group, Lazo brings over 20 years of experience in the produce industry and a ”proven track record of success in building relationships, driving innovation, and delivering exceptional results”.

In his new role as sourcing and grower liaison, Lazo will focus on enhancing the company’s growth initiatives and strengthening its position as a leader in the produce sector, Greenyard USA/Seald Sweet noted.

“I am thrilled to join Greenyard USA/Seald Sweet, a company with such a rich history and a forward-thinking vision,” said Lazo.

“I look forward to contributing to the continued success of the team and helping deliver the highest-quality produce to our customers.”

Group CEO Mayda Sotomayor stated: “I have known Rodrigo for more than 20 years and I am sure his deep industry expertise and passion for excellence make him a perfect fit for our organisation.

”We are confident that his leadership and insights will help us drive innovation and continue building strong partnerships with our growers, customers, and stakeholders,” Sotomayor added. ”I am very proud he has joined our team.”