New tool developed as part of Google for Startups Accelerator programme can be fully integrated into the DiMuto platform
Agritech company DiMuto has announced the launch of its AI-powered marketplace assistant designed to revolutionise procurement operations for the agriculture industry.
According to research cited in a DiMuto release, retailer procurement teams spend up to 30 per cent of their time dealing with the inefficiencies of sourcing high-quality produce during off-seasons and verifying the reliability of suppliers. There are also challenges with increasing supply chain disruptions, cost fluctuations, and demand forecasting that translate into significant delays in decision-making and lost sales opportunities.
The tool, which was developed as part of the exclusive Google for Startups Accelerator: AI First (Singapore) Program, is designed to address these inefficiencies by effectively outsourcing the procurement process.
The AI assistant can be fully integrated into the DiMuto platform, allowing businesses to access information about seasonal produce, including storage tips and supplier recommendations. Users can inquire about a broad array of procurement-related topics – from seasonal availability to storage best practices – and receive accurate, real-time responses backed by DiMuto’s network of verified suppliers.
In addition to sourcing, the AI assistant is able to create quotes on behalf of users which, according to DiMuto, can cut down the order process by up to 80 per cent.
Beyond aiding procurement teams, the platform’s traceability features are designed to enhance the capabilities of quality control and sustainability teams. Each product is linked to a unique QR code that ensures its authenticity and safety while promoting sustainable practices through transparent supply chain insights.
This traceability allows quality control teams to monitor the product journey, identifying any issues that could compromise quality. Furthermore, by providing real-time data on freshness and shelf life, the platform helps reduce food waste.
“Imagine being able to source top-quality, traceable products without the hassle. That’s what we’ve built with our AI-powered assistant,” said Gary Loh, founder and chief executive of DiMuto. “We’re not just simplifying procurement—we’re reimagining it, and we’re proud to do so with the support of Google’s AI First Accelerator Program.”
