Tom Joyce
Tom Joyce is staff journalist on Eurofruit and a key member of the Market Intelligence news team, reporting on breaking developments within the fresh produce business across Europe and the Middle East.
A fluent French speaker, Tom is responsible for covering the French market in addition to other Francophone countries in Europe and Africa, while heading up Eurofruit's coverage of the fruit and vegetable business in North Africa, the Middle East and eastern Europe.
Tom is also editor of Eurofruit's annual Fresh Focus Middle East supplement and programme manager for the Eurofruit Congress Middle East, the region's leading industry conference and networking event held each year in Dubai.
In the past, he has also written about the property and alcoholic drinks industries, following a year translating French books into English.
Contact info
- Tel:
- +44 20 7501 3704
- Fax:
- +44 20 7501 0306
- Email:
- tom@fruitnet.com
- Article
Regional strife boosts Dubai role as Gulf hub
Longer transit times due to disruptions in the Red Sea are a major issue for all traders in the Middle East region, but reshipments through Dubai appear to be growing as a result, says Hani Ayloush of Fruit Line Trading
- News
Cooperatives BelOrta and The Greenery explore collaboration
The European cooperatives are aiming for optimal product availability, better value for growers and greater flexibility, with the establishment of a Union of Producer Organisations considered the first step
- Article
Rain delays ripening, reducing window for Kenyan avocados
Excessive rain and the ongoing Red Sea crisis have created headaches for Kenyan avocados this season, delaying ripening and increasing the transit time to their main market in Europe
- Article
Koppert and Blue Radix win GreenTech Innovation and Concept awards
The winners of the GreenTech Awards were announced at the start of the Amsterdam exhibition, with Dutch firms Koppert and Blue Radix both successful
- Article
Source.ag launches Source Cultivate for precise yield forecasts
The new solution from Dutch AI specialist Source.ag is set to support growers in their decision making with accurate, real-time yield predictions
- Article
BelOrta kicks off Belgian melon season
At the end of May, Belgian cooperative BelOrta sold the first BelOmelon melons of the 2024 season, with availability starting earlier than ever
- Article
Organic Ruby Red tomato hits shelves at right time
With the organic market picking up again in Europe, Belgium’s BelOrta says the timing of the launch of its organic version of the Ruby Red tomato could hardly be better
- Article
Turkish provinces team up to boost fruit and veg exports
Izmir and Samsun are collaborating to increase the latter’s exports of fresh fruit and vegetables, including experience-sharing in production and exports
- Article
World Environment Day encourages record number of climate events
This year’s World Environment Day puts the focus on land restoration, desertification and drought resilience, with the aim of accelerating progress on global commitments
- News
Legal proceedings against Eco-Score brought to a close
Organic farming organisations have reached an agreement ending legal proceedings with Ademe, Yuka and its partners, according to Ifoam Organics Europe
- Article
Foodcareplus and Intercontplus partnership to enhance Indian imports
Despite being a major producer of apples and citrus, India remains reliant on imports to meet growing domestic demand, and Foodcareplus’s latest collaboration aims to remove uncertainty and ensure efficient and reliable logistics
- Article
Egypt’s early season for white grapes causes headaches
Weather conditions this year were conducive to an early season for Egypt’s white grapes, but gaps in availability are a concern for exporters
- News
Marc Smets elected chairman of Belgian cooperative BelOrta
A new Board of Directors has been elected at Belgian cooperative BelOrta, with the Board deciding on Marc Smets to succeed Dirk Bertels as the new chairman
- Article
Sanctions limit options for Iranian pineapple imports
Before Donald Trump scuppered the Iran nuclear deal, pineapple exports came to Iran from sources including Thailand, Malaysia and Sri Lanka, but since then Philippines has been the only reliable supplier
- Article
Antwerp Euroterminal installs shore power for vessels
The first shore power for seagoing vessels in Belgium, set to be operational at Antwerp Euroterminal in 2026, will play “important role” in greening ports
- Article
Belgian blueberries complete BelOrta’s berry offering
The first locally produced blueberries of the season are available from Belgian cooperative BelOrta, with volumes set to be available until mid-September
- Article
Strong Pakistani mango volumes head to Dubai despite climate challenges
Mangoes from Pakistan are under threat from the changing climate, with volumes expected to decline again this season, but Dubai-based Altaf Hussain Trading Co reports “substantial” influx
- Article
Saudi date exporters see partner potential in Alibaba
Date exporters in Saudi Arabia are exploring the use of the Alibaba platform to promote and export dates globally, including to China
- Article
Vertical Future sees potential for vertical farming in Iraq
Vertical Future’s Jamie Burrows believes autonomous vertical farming systems can have a major impact in Iraq and the wider Middle East region, helping resolve issues of food and water security
- Article
Greek show Freskon boosts international participation
Last month’s Freskon exhibition in Thessaloniki attracted more exhibitors and visitors from outside Greece than ever before, as competition heats up for multiple products on the European market