All Marketing articles – Page 69
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ArticleMixed plum breeds make their mark
New-look ‘interspecific’ plum varieties are making headway in South Africa, offering greater options for exporters
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ArticleTariff win for California prunes
California Prune Board welcomes 0% tariff announcement on UK import of prunes
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ArticleSchool Scheme under scrutiny
Freshfel Europe has stressed the value of the continued implementation of school fruit and vegetable schemes to the EC
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ArticleUS blueberries in sports marketing push
US Highbush Blueberry Council is positioning fruit as performance food in Asia and highlighting its use in various savoury applications in new efforts to boost sales
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PodcastsFruitbox 92 · Russell Allwell, Driscoll’s Europe
As the world’s largest berry marketer continues to grow, what opportunities exist to increase sales of fresh berries further?
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ArticleDriscoll’s Russell Allwell discusses Berry Gardens takeover
Exclusive interview: Efficient berry production, better sales and new exports are all part of Driscoll’s plans for UK grower cooperative Berry Gardens, group’s EMEA managing director Russell Allwell tells the FPJ
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ArticlePerfection Fresh launches football inspired Qukes pack
Football jersey pack promotes Qukes baby cucumbers as healthy sporting snack for kids
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ArticleSun World adds South American marketers
Global genetics and licensing company appoints a raft of new licensed marketers across Brazil, Chile and Peru
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ArticleUkraine apples find safe haven in UK
British importer Growers Direct marks start of new UK-Ukraine apple deal
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ArticleNew quality seal for Valencian citrus
The launch of Naranja Valenciana will be backed by a national marketing campaign that will be extended to EU countries from next year
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ArticleGlobal Berry Congress makes impressive return
Retailers including Aldi, Lidl, Delhaize, ICA and M&S among those who attended the leading event for the global berry business
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Article‘Protect environmental rewards,’ urges Soil Association
Watering down farm support would be an alarming betrayal of nature, farmers and public health, warns Soil Association
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ArticleIt’s not a wrap, says WRAP
WRAP’s retail survey shows retailers are taking steps to reduce household food waste, but more needs to be done, it says
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ArticleFruit Logistica 2023: expert advice and practical solutions for all
Event programme for world’s leading fresh produce trade show in Berlin offers visitors valuable information to make better business decisions
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ArticleUK grower future bleak, warns NFU
Growers fear for future as rising costs and workforce shortages impact horticulture sector, NFU warns
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ArticleVeg Power in Dreamworks tie-up
Veg Power links up with Dreamworks Animation’s Kung Fu Panda to help families provide healthy and affordable lunchboxes
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Article‘Get your vit hit with mushrooms’
Grower group launches high-impact winter marketing campaign to promote mushroom vitamin-D benefits as daylight hours dwindle
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ArticleSouth African stonefruit volumes to rise
Hortgro anticipates increase in plum, peach and nectarine crops as part of a “high-quality export season”
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ArticleAsiafruit November out now
Apple and pear edition examines the new varieties changing the face of the industry and spotlights the Philippines market
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ArticleSpar names Rijk Zwaan as Fresh Supplier of the Year
Retailer recognises long-standing partnership with award, acknowledging vegetable seed company’s desire to satisfy future customer demands

