All Marketing articles – Page 54
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NewsAsiafruit October out now
Vietnam edition spotlights one of Asia’s fastest growing markets and provides a wrap-up of Asia Fruit Logistica’s return to Hong Kong
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NewsChiquita goes pink for breast cancer awareness
Chiquita once again joins forces with American Cancer Society for Breast Cancer Awareness Month, displaying pink stickers on its bananas
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NewsCalifornia Prunes get ambassadorial boost
Nutritionist Jo Travers and TV chef Peter Sidwell get behind California Prunes as UK brand ambassadors
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NewsDole launches Wish health initiative
Campaign highlights new Disney movie Wish and will run until the end of March next year
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NewsWest Pak looks 40 Years Forward
Avocado grower and distributor sets its sights on the future as it launches its 40 Years Forward campaign
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NewsPiñata pineapples spring back from shortage
Larger pineapples back on the menu for Australian consumers as Piñata begins Mareeba harvest
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NewsKiKoKa yellow kiwifruit brand debuts at Fruit Attraction
First volumes of KiKoKa-branded yellow-fleshed kiwifruit from the Yellow Kiwi Project will be on sale in Europe from this autumn
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NewsBloom Fresh unveils new corporate identity
IFG and SNFL tie-up outlines bold commitment to transform the world of table grapes and cherries
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NewsVog revamps organic brand and pushes on with promotions
The South Tyrolean company made the most of its appearance at Fruit Attraction this week, as it looks to boost the value of the region’s apple production
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NewsNew banana brand tackles ‘produce devaluation’
“The world has got it wrong,” says creator of Fyffes’ new label, which promises support for female empowerment, education, and child nutrition
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NewsAgrovision and Greenvic expand alliance into China
Partnership is designed to enhance service to Chinese retail, e-commerce and wholesale supply channels with a wider product portfolio
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NewsGiumarra expands Lemonade apple programme
Domestic availability of the yellow apple variety will grow thanks to collaboration with Apple King and Rice Fruit Company
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NewsMuch promise as Migo season kicks off
A strong retail campaign is lined up this year with the pear also looking to break ground in new markets
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NewsVeg Power enlists Shaun the Sheep
Shaun the Sheep creator Aardman has joined forces with Veg Power to encourage kids to eat veg
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NewsBig change for Hillfresh
Despite a challenging 12 months, Hillfresh has still seen much change and category growth, according to Hans van den Heuvel
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NewsCMI Orchards unveils new look for Kiku
US grower-packer-marketer to showcase refreshed apple brand Global Produce & Floral Show
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NewsPerfection Fresh celebrates 45 years
Leading Australian fresh produce company commemorates over four decades of operation
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NewsDole launches specialist organics division and brand
Group’s new Dole Organics division and GO Organic! consumer brand will be officially introduced at Fruit Attraction 2023 in Madrid
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NewsDel Monte makes Miraculous annoucement
Group extends its collaboration with Miraculous as part of its new ’Kiwi Origin South Europe’ campaign
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NewsZespri set for big Northern Hemisphere harvest
Kiwifruit marketer expects record Northern Hemisphere harvest driven by SunGold growth