All Marketing articles – Page 385
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Mid-East: tomatoes the only solution
One way to resolve the ongoing Middle Eastern crisis…send more tomatoes to Iran.
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Consumer thumbs-up for big four
The big four supermarkets have come top in a new report investigating customer concentricity and consumer attitudes towards customer services.
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5 A DAY message hammers home
Healthy eating is now a top priority for consumers, according to a study published last week by the Food Standards Agency (FSA).
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MTEX gives Jaffa citrus a push
Jaffa citrus is to enjoy a year-round promotional boost in the UK in 2007, thanks to the launch of a 12-month consumer campaign by Israeli produce marketer Mehadrin Tnuport Export (MTEX).
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Fruit superhero for UK kids
A €4 million European initiative to improve the diets of children was launched on Thursday.
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AMS brings YAWYE to berries
UK-based soft-fruit specialist AMS Marketing will unveil a new concept for the category with its range of You Are What You Eat healthy, convenient and prepared fruit, at Fruit Logistica next week.
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Capespan receives award from School-Aid
Capespan has been given an award in recognition of its contribution to the distribution of educational material, clothes and equipment to schools and projects in and around Cape Town.
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Success for Italian colours campaign
A three-year push to eat five pieces of different coloured fruit and vegetables a day in Italy has proven to be the best way of boosting consumption.
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Grape flesh just as good for your heart
The flesh of grapes is as good for your heart as the skin, according researchers in the US and Italy.
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Broccoli genes uncovered
The Biotechnology & Biological Sciences Research Council has awarded almost £500,000 to a team at Warwick HRI to identify genes in broccoli to extend its shelf-life and maintain its nutritional value for longer.
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WWF names and shames role models
Employees at Worldwide Fruit, owners of the Jazz apple brand, have conducted a survey to identify the 10 best and worst role models for healthy eating of 2006.
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Sun sets on Golden campaign
South Africa’s Golden Delicious growers have halted their UK market development programme after just one year.
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New honour for FACE
Farming And Countryside Education’s (FACE) Bill Graham has been awarded an OBE in the Queen’s new year’s honours list.
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Pink Lady cranks up a gear
The premium apple hopes to cash in on the new year diet and exercise season.
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Fruit and veg halves miscarriage risk
Eating fruit and vegetables every day could halve the risk of miscarriage, according to new research.
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Food Dudes win global acclaim
Ireland’s Food Dude Initiative has been recognised by the highest authorities in the global fight against obesity with a top award.
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Ford loads vans with medals
Ford's 2006 range of commercial vehicles walked off with six gold winner’s badges at this year’s What Van? awards ceremony in London.