All Marketing articles – Page 383
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Royal stamp for AF Blakemore & Son
AF Blakemore & Son Ltd’s managing director has been named the 2009 Prince’s Ambassador for the West Midlands in recognition of his leadership and commitment to responsible business.
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Zespri launches online Canadian campaign
Th Kiwifruit marketer has unveiled an interactive website offering a trip to New Zealand
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Dole launches Disney competition
Dole France has revealed plans to offer visitors to its website the chance to win family trips to Disneyland Paris
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Positive start to German plum season
Miss Germany on hand to mark the official start of this year's harvest, with production expected to be "outstanding"
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Fashion promotions in Germany and Spain
The Asociación Grupo Fashion, owner of the Fashion watermelon brand, is staging product tastings across Germany and Spain
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Leatherhead unveils rebrand
Leatherhead Food International has unveiled its new branding and visual identity, including a change in its name to Leatherhead Food Research.
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Enza backs New Zealand triathlete
The apple exporter is sponsoring triathlete Michael Kelly to help develop his talent and promote the Enza brand
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Brand Dossier | Envy
Enza’s bicolour apple variety will soon be seen in the produce aisles of some of Europe’s major retailers
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South Africa plans big for 2010
As attention turns to South Africa ahead of the Football World Cup, exporters are launching a massive promotional campaign for apples and pears
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Strong start for European Flavors
The project aimed at increasing the consumption of EU fresh produce in overseas markets has yielded over 3m contacts
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US to import more Peruvian asparagus
A larger crop for the 2009/10 production season will lead to an jump in exports to the US market, with retail sales set to be driven by increased promotional activities
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EU revises produce marketing standards
Amended standards on 26 types of fruit and vegetable come into force, re-opening door to so-called 'wonky' products
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EU Marketing Standards kick in
The new EU Marketing Standards allowing the sale of misshapen fruit and vegetables comes into force today.
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Major concerns over new EU standards
As the EC agrees to assess system's impact on the trade, industry players say framework will increase costs and create confusion
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News Focus | Standards backlash
The European Commission's decision to alter the marketing standards on certain fruit and vegetables was met with criticism from the industry
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Spanish growers' anger over standards vote
Spain’s fruit and vegetable sector has voiced its anger over the EU vote in favour of scrapping produce marketing standards
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Backlash continues over EU marketing standards
The removal of standards on certain fresh produce has not been made with the sector's best interests in mind, says Freshfel Europe
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EU votes to scrap produce standards
New European regulations have been agreed to scrap existing marketing standards on a range of fresh produce
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Bramley breezes into Westminster
Key players in the top-fruit industry met at the House of Commons this week to celebrate the bicentenary of the Bramley apple and look at ways to increase consumption of the fruit.
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Seminis names new pepper Friendly
Recently launched variety is said to offer growers better yields, excellent quality, good colour and resistance to disease