All Marketing articles – Page 381
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ArticlePipfruit NZ calls for joint marketing
Chairman Ian Palmer tells national radio station that a more concerted approach to apple exports is required in Europe
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ArticleEU approves agricultural promotions
The European Union is to contribute some €27.8m to 16 marketing programmes in 12 of its member states
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Article
Kent food webs project launched
An innovative new project is set to explore the benefits of local food to the community and economy around Faversham, Kent.
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Article
Growfair reaches Wales
Total Produce (Cardiff) has become part of the Growfair brand launched by fellow group company Bristol Fruit Sales last year, to promote the finest locally grown produce.
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ArticleCal Giant supports cancer fundraiser
The berry grower-marketer is organizing several fundraisers in preparation for the American Cancer Society Relay For Life next month
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ArticleZespri highlights successes at AGM
Over 500 grower-shareholders and interested parties attended the New meeting in Tauranga this week
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ArticleCapespan launches leadership programme
The group has launched the Capespan Academy to offer a leadership development programme for land reform projects
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ArticleChile kicks off bumper avo deal
After two difficult seasons, Chile expects to ship a solid crop of avocados this year, with record volume earmarked for the US market
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ArticlePBH partners with Strawberry Shortcake
The Produce for Better Health Foundation has teamed up with American Greetings Corporation to promote fruit consumption with the help of childhood icon Strawberry Shortcake
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Article
Finnish couple land Cabasc prize
A couple from Finland have become the lucky winners of the marketing operation organised recently by Spanish co-operative Cabasc for its European retailer clients.
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ArticleMastronardi backs record-breaker
A teenage sailor, the youngest person to sail around the world, was supported on his journey by the fresh produce group
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ArticleJuventus stars follow soft fruit path
Amauri Carvalho de Oliveira and Hasan Salihamidžic formally open the Sant'Orsola cooperative's 2009 season
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ArticleHortiberia joins Proexport
Spanish export association Grupo Hortiberia has joined Murcia fresh produce export association Proexport
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ArticleRSA to support US soccer tournament
South African summer citrus will be supplied exclusively at the US Youth Soccer National Championships this month
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ArticleCabasc runs prize draw in aubergine packs
A Finish couple has drawn a winning ticket to Andalusia in a promotional competition run by Almeria-based vegetable cooperative Cabasc
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ArticleKent cherry guide launched
Produced in Kent launched its new Cherry Ripe guide aimed at promoting the stonefruit and bringing it to the forefront of consumers’ minds at Park Farm Community Cherry Orchard in Lynsted, near Swale.
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CommentFyffes brand marks 80th anniversary
World’s oldest fresh produce label set a notable benchmark for the marketing of fruit and vegetables in Europe and worldwide
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Article
Bellaverde set for UK growth
A new sweet-tasting broccoli variety is to hit supermarket shelves this month, backed by a celebrity PR campaign
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ArticleZespri to build on Malaysia gains
The New Zealand-based kiwifruit marketer is looking at growth in its largest southeast Asian market
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ArticleMajor new ethics mark proposed
Major retailers and suppliers are considering a new international sustainability mark which could potentially encompass various certifications and swing the emphasis on accreditation up the supply chain.