All Marketing articles – Page 38
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New quality seal for Valencian citrus
The launch of Naranja Valenciana will be backed by a national marketing campaign that will be extended to EU countries from next year
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Global Berry Congress makes impressive return
Retailers including Aldi, Lidl, Delhaize, ICA and M&S among those who attended the leading event for the global berry business
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‘Protect environmental rewards,’ urges Soil Association
Watering down farm support would be an alarming betrayal of nature, farmers and public health, warns Soil Association
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It’s not a wrap, says WRAP
WRAP’s retail survey shows retailers are taking steps to reduce household food waste, but more needs to be done, it says
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Fruit Logistica 2023: expert advice and practical solutions for all
Event programme for world’s leading fresh produce trade show in Berlin offers visitors valuable information to make better business decisions
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UK grower future bleak, warns NFU
Growers fear for future as rising costs and workforce shortages impact horticulture sector, NFU warns
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Veg Power in Dreamworks tie-up
Veg Power links up with Dreamworks Animation’s Kung Fu Panda to help families provide healthy and affordable lunchboxes
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‘Get your vit hit with mushrooms’
Grower group launches high-impact winter marketing campaign to promote mushroom vitamin-D benefits as daylight hours dwindle
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South African stonefruit volumes to rise
Hortgro anticipates increase in plum, peach and nectarine crops as part of a “high-quality export season”
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Asiafruit November out now
Apple and pear edition examines the new varieties changing the face of the industry and spotlights the Philippines market
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Spar names Rijk Zwaan as Fresh Supplier of the Year
Retailer recognises long-standing partnership with award, acknowledging vegetable seed company’s desire to satisfy future customer demands
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Infarm targets net zero future
Vertical farming company has announced its science-based targets as part of a commitment to changing food systems for good
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‘Eat Them to Defeat Them’ generates £34m in veg sales
Healthy eating campaign has led to £132 million in vegetable sales over four years, equivalent to 1.4 billion children’s portions
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Uncover new berry trends at Global Berry Congress 2022
Fruitnet’s annual event for the international berry business returns to Rotterdam on 15 November
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Asia Fruit Logistica makes strong return
Global industry celebrates coming together again at Asia’s premier fresh produce trade show
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RedPop apple debuts at Asia Fruit Logistica
Vog consortium has high hopes for its new brand following a successful first season in Asia
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Produce Business publisher Jim Prevor dies, aged 61
US industry commentator known as the Perishable Pundit also founded industry events in New York and London
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Kaplanis focused on upholding quality image
Costs are rising throughout the sector, while consumer budgets are plummeting, but top standards remain non-negotiable at Greece’s Kaplanis Fruits
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Popstar lobbies PM for free school meals
British singer Zayn Malik adds his voice to Food Foundation campaign to expand free school meals
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Primland set on red, gold and green
Primland’s strategy is to stay flexible as rising costs impact the sector, but the French kiwifruit grower-marketer’s commitment to offering a complete range remains the same